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type_genre:"Sammlung"
~person:"Alvarez, Maria D."
~person:"Bettman, James R."
~person:"Sheth, Jagdish N."
~subject:"Emotion"
~subject:"Marketingtheorie"
~type_genre:"Aufsatz im Buch"
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Alvarez, Maria D.
Bettman, James R.
Sheth, Jagdish N.
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Co-creation and well-being in tourism
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The why of consumption : contemporary perspectives on consumer motives, goals and desires
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ECONIS (ZBW)
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Consumer animosity and affective country image
Campo, Sara
;
Alvarez, Maria D.
- In:
Co-creation and well-being in tourism
,
(pp. 119-131)
.
2017
Persistent link: https://www.econbiz.de/10012208384
Saved in:
2
Emotion, adaptive decision making and consumer behavior
Bettman, James R.
;
Kahn, Barbara E.
;
Keller, Punam Anand
-
2016
Persistent link: https://www.econbiz.de/10011446104
Saved in:
3
Legends in marketing: Yoram (Jerry) Wind
Wind, Yoram
-
2014
Persistent link: https://www.econbiz.de/10010336664
Saved in:
4
Legends in marketing : Jagdish N. Sheth
Sheth, Jagdish N.
-
2010
Persistent link: https://www.econbiz.de/10003925978
Saved in:
5
Minimizing negative emotions as a decision goal : investigating emotional trade-off difficulty
Luce, Mary Frances
;
Bettman, James R.
;
Payne, John W.
- In:
The why of consumption : contemporary perspectives on …
,
(pp. 59-80)
.
2005
Persistent link: https://www.econbiz.de/10003932974
Saved in:
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