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type_genre:"Statistics"
~subject:"Marketing management"
~type_genre:"Handbuch"
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Marketing management
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Defensive strategy against a private label : building brand premium for retailer cooperation
Choi, Seung-chan
- In:
Journal of retailing and consumer services
34
(
2017
),
pp. 335-339
Persistent link: https://www.econbiz.de/10011629447
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2
Handbuch Multi-Channel-Marketing
Wirtz, Bernd W.
(
ed.
)
-
2007
-
1. Aufl.
Persistent link: https://www.econbiz.de/10003364595
Saved in:
3
Multichannel-Marketing-Handbuch
Merx, Oliver
(
ed.
);
Bachem, Christian
(
contributor
)
-
2004
Persistent link: https://www.econbiz.de/10001679941
Saved in:
4
Multikanalstrategien : Konzepte, Methoden und Erfahrungen
Ahlert, Dieter
(
contributor
)
-
2003
-
1. Aufl.
Persistent link: https://www.econbiz.de/10001703473
Saved in:
5
Profitable e-marketing : success strategies that pay off
Bredenberg, Al
-
2002
Persistent link: https://www.econbiz.de/10001630018
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