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~accessRights:"free"
~accessRights:"restricted"
~isPartOf:"Betriebswirtschaftliche Aspekte lose gekoppelter Systeme und Electronic Business"
~isPartOf:"ERIM Ph. D. series research in management / Erasmus Institute of Management"
~language:"deu"
~language:"eng"
~subject:"Advertising effects"
~subject:"Erfolgsfaktor"
~subject:"Experiment"
~type:"book"
~type_genre:"Hochschulschrift"
~type_genre:"Lehrbuch"
~type_genre:"Statistics"
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Advertising effects
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ERIM Ph. D. series research in management / Erasmus Institute of Management
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ECONIS (ZBW)
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Emotional experience and advertising effectiveness : on the use of EEG in marketing
Eijlers, Esther
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2020
Persistent link: https://www.econbiz.de/10012203501
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2
Multi-objective optimization methods for allocation and prediction
Ye, Qing Chuan
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2019
Persistent link: https://www.econbiz.de/10012146284
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3
Essays on the behavioral economics of social preferences and bounded rationality
Harms, Job August
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2018
Persistent link: https://www.econbiz.de/10012112048
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4
The implications of advertising personalization for firms, consumers, and ad platforms
Frick, Thomas Walter
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2018
Persistent link: https://www.econbiz.de/10012111629
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5
Social neuromarketing : the role of social context in measuring advertising effectiveness
Pozharliev, Rumen Ivaylov
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2017
Persistent link: https://www.econbiz.de/10011634723
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6
The information-based view on business network performance : revealing the performance of interorganizational networks
Koendjbiharie, Sarita R.
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2014
Persistent link: https://www.econbiz.de/10010432242
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7
Measuring meaningful differences : sensory testing based decision making in an industrial context ; applications of signal detection theory and Thurstonian modelling
Hout, Danielle Helena Alice van
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2014
Persistent link: https://www.econbiz.de/10010347652
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Der Einfluss von persönlichen Netzwerken auf die Adoption von Innovationen
Kuhlmann, Jan
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2008
Persistent link: https://www.econbiz.de/10009010433
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9
Der Einfluss von persönlichen Netzwerken auf die Adoption von Innovationen
Kuhlmann, Jan
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2008
Persistent link: https://www.econbiz.de/10003725674
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10
Erfolgsfaktoren von Customer-Relationship-Management-Implementierungen
Greve, Goetz
-
2006
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1. Aufl.
Persistent link: https://www.econbiz.de/10013515132
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