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~accessRights:"free"
~isPartOf:"International marketing review"
~isPartOf:"Marketing intelligence & planning"
~isPartOf:"SpringerLink / Bücher"
~subject:"Internationales Marketing"
~subject:"Konsumentenverhalten"
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Unconventional luxury brand collaborations : a new form of luxury consumption among young adults in China
Diaz Ruiz, Carlos
;
Cruz, Angela Gracia B.
- In:
International marketing review
40
(
2023
)
7
,
pp. 1-21
Persistent link: https://www.econbiz.de/10014470397
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