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~accessRights:"free"
~isPartOf:"Journal of consumer research : JCR ; an interdisciplinary bimonthly"
~isPartOf:"Journal of travel and tourism marketing"
~isPartOf:"Psychology & marketing"
~isPartOf:"The journal of services marketing"
~language:"bul"
~language:"eng"
~language:"msa"
~subject:"Advertising effects"
~subject:"Consumer behaviour"
~subject:"Tourism"
~type_genre:"Article in journal"
~type_genre:"Aufsatzsammlung"
~type_genre:"Konferenzbeitrag"
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Advertising effects
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Konsumentenverhalten
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Beziehungsmarketing
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Lim, Weng Marc
4
Dwivedi, Yogesh Kumar
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Journal of consumer research : JCR ; an interdisciplinary bimonthly
Journal of travel and tourism marketing
Psychology & marketing
The journal of services marketing
Cogent business & management
304
European research studies
180
Journal of Asian finance, economics and business : JAFEB
109
Amfiteatru economic : an economic and business research periodical
102
Cleaner and responsible consumption
82
Journal of open innovation : technology, market, and complexity
80
Administrative Sciences : open access journal
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UTMS journal of economics / University of Tourism and Management : international, multidisciplinary journal for the area of south and southeastern Europe
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Annals of tourism research empirical insights
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Journal of risk and financial management : JRFM
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International Journal of Energy Economics and Policy : IJEEP
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International journal of economics and financial issues : IJEFI
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Pakistan journal of commerce and social sciences
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Marketing i menedžment innovacij : m&mi
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Global business and finance review
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Journal of Tourism, Heritage & Services Marketing : JTHSM
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Agricultural and Food Economics : AFE
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Journal of marketing and consumer behaviour in emerging markets
41
European journal of management and business economics : EJM&BE
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Future Business Journal
34
Journal of consumer research : JCR ; an interdisciplinary journal
34
Journal of agricultural and applied economics : JAEE
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Verslas : teorija ir praktika : Vilniaus Gedimino Technikos Universiteto mokslo žurnalas
31
Journal of consumer behaviour
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Journal of tourism, sustainability and well-being
30
Proceedings of the ENTRENOVA - ENTerprise REsearch InNOVAtion Conference (Online)
29
EuroEconomica
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Expert journal of marketing
28
Journal of travel research : a quarterly publication of the Travel and Tourism Research Association
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Consumer behavior review : CBR
27
Journal of global information management
27
European research on management and business economics
26
Journal of Contemporary Issues in Business and Government
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Journal of business economics and management
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Business and Economic Research : BER
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ECONIS (ZBW)
103
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1
The bittersweet of consumer-human brand relationships in the social media context
Honora, Andreawan
;
Zadeh, Maryam Memar
;
Haggerty, Nicole
- In:
Psychology & marketing
41
(
2024
)
3
,
pp. 547-574
Persistent link: https://www.econbiz.de/10014467612
Saved in:
2
CRYPTO-MANIA : how fear-of-missing-out drives consumers' (risky) investment decisions
Friederich, Felix
;
Meyer, Jan-Hinrich
;
Matute, Jorge
; …
- In:
Psychology & marketing
41
(
2024
)
1
,
pp. 102-117
Persistent link: https://www.econbiz.de/10014467472
Saved in:
3
Cue-reactivity to brand logos of consumers with a compulsive buying tendency : a consumer neuroscience perspective
Hubert, Mirja
;
Hubert, Marco
;
Mariani, Marcello M.
- In:
Psychology & marketing
41
(
2024
)
3
,
pp. 677-692
Persistent link: https://www.econbiz.de/10014467630
Saved in:
4
Eliminating customer experience pain points in complex customer journeys through smart service solutions
Holz, Heiko F.
;
Becker, Marc
;
Blut, Markus
;
Paluch, Stefanie
- In:
Psychology & marketing
41
(
2024
)
3
,
pp. 592-609
Persistent link: https://www.econbiz.de/10014467620
Saved in:
5
Fostering trust and overcoming psychological resistance towards cryptocurrencies and cryptoassets
Babu, Mujahid Mohiuddin
;
Bason, Tom
;
Porreca, Rocco
; …
- In:
Psychology & marketing
41
(
2024
)
1
,
pp. 45-68
Persistent link: https://www.econbiz.de/10014467467
Saved in:
6
How gamifying AI shapes customer motivation, engagement, and purchase behavior
Elmashhara, Maher Georges
;
De Cicco, Roberta
;
Silva, …
- In:
Psychology & marketing
41
(
2024
)
1
,
pp. 134-150
Persistent link: https://www.econbiz.de/10014467479
Saved in:
7
How narcissism biases food healthiness perceptions and consumption
Lunardo, Renaud
;
Gross, Jana
- In:
Psychology & marketing
41
(
2024
)
2
,
pp. 276-291
Persistent link: https://www.econbiz.de/10014467492
Saved in:
8
How social media influencer collaborations are perceived by consumers
Thomas, Veronica L.
;
Fowler, Kendra
;
Taheran, Faegheh
- In:
Psychology & marketing
41
(
2024
)
1
,
pp. 168-183
Persistent link: https://www.econbiz.de/10014467483
Saved in:
9
How technological and natural consumption experiences impact consumer well-being : the role of consumer mindfulness and fatigue
Zarantonello, Lia
;
Grappi, Silvia
;
Formisano, Marcello
- In:
Psychology & marketing
41
(
2024
)
3
,
pp. 465-491
Persistent link: https://www.econbiz.de/10014467606
Saved in:
10
The impact of corporate social responsibility on consumer brand engagement and purchase intention at fashion retailers
Cuesta-Valiño, Pedro
;
Gutiérrez-Rodríguez, Pablo
; …
- In:
Psychology & marketing
41
(
2024
)
3
,
pp. 649-664
Persistent link: https://www.econbiz.de/10014467626
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