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~accessRights:"free"
~person:"Balmer, John M. T."
~subject:"International monetary system"
~subject:"Markenarchitektur"
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International monetary system
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Balmer, John M. T.
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Working paper series / Bradford University School of Management
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ECONIS (ZBW)
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The British monarchy : does the British crown as a corporate brand fit?
Balmer, John M. T.
(
contributor
)
-
2004
been maintained via the use of elaborate and colourful ceremonial, and
architecture
etc. (c) Symbols associated with key …
Persistent link: https://www.econbiz.de/10002589371
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2
The British monarchy as a corporate brand : heresy or necessity?
Balmer, John M. T.
(
contributor
)
-
2004
Persistent link: https://www.econbiz.de/10002589391
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3
Monarchies as corporate brands
Balmer, John M. T.
(
contributor
); …
-
2004
Persistent link: https://www.econbiz.de/10002590050
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4
British Airways and Balmer's AC3ID test of corporate brand management
Balmer, John M. T.
(
contributor
);
Stuart, Helen
(
contributor
)
-
2004
Persistent link: https://www.econbiz.de/10002590104
Saved in:
5
The corporate branding triumvarite : values, promise and behaviour?
Balmer, John M. T.
(
contributor
)
-
2004
Persistent link: https://www.econbiz.de/10002590164
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