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~accessRights:"restricted"
~isPartOf:"Asia Pacific journal of marketing and logistics"
~isPartOf:"Journal of consumer behaviour"
~subject:"Brand image"
~subject:"Brand"
~subject:"Consumption behavior"
~subject:"Konsumentenverhalten"
~subject:"Service quality"
~type_genre:"Article in journal"
~type_genre:"Article"
~type_genre:"Fallstudie"
~type_genre:"Marktinformation"
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Search: subject_exact:"Consumer Behaviour"
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Brand image
Brand
Consumption behavior
Konsumentenverhalten
Service quality
Consumer behaviour
384
Brand management
79
Markenführung
79
Markenimage
79
Beziehungsmarketing
64
Relationship marketing
64
Online retailing
53
Online-Handel
53
Markenartikel
42
Customer satisfaction
40
Kundenzufriedenheit
40
Social Web
38
Social web
38
China
34
Dienstleistungsqualität
31
Internet marketing
28
Online-Marketing
28
Advertising effects
23
Werbewirkung
23
Confidence
21
Personality psychology
21
Persönlichkeitspsychologie
21
Vertrauen
21
E-commerce
20
Emotion
20
Purchase intention
20
Designation of origin
19
Electronic Commerce
19
Herkunftsbezeichnung
19
Luxury goods
19
Luxusgüter
19
Advertising
18
Innovation adoption
18
Innovationsakzeptanz
18
Werbung
18
Environmental consciousness
17
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Free
31
Type of publication
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Article
383
Book / Working Paper
1
Type of publication (narrower categories)
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Article in journal
Article
Fallstudie
Marktinformation
Aufsatz in Zeitschrift
384
Aufsatzsammlung
1
Language
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English
384
Author
All
Thaichon, Park
7
Chiu, Weisheng
4
Ko, Eunju
4
Liu, Matthew Tingchi
4
Ahn, Jiseon
3
Bruwer, Johan
3
Chatterjee, Ravi
3
Chen, Jiawen
3
Cho, Heetae
3
Eastman, Jacqueline Kilsheimer
3
Iranmanesh, Mohammad
3
Jain, Varsha
3
Liao, Junyun
3
Mishra, Sita
3
Quach, Sara
3
Septianto, Felix
3
Tjiptono, Fandy
3
Abdul, Waheed Kareem
2
Amenuvor, Fortune Edem
2
Arli, Denni
2
Bandyopadhyay, Argho
2
Boateng, Henry
2
Cheah, Isaac
2
Chen, Tser-yieth
2
Cheng, Li-Keng
2
Dawes, John
2
Dong, Xuebing
2
Dwivedi, Yogesh Kumar
2
Ghobakhloo, Morteza
2
Gorostidi-Martinez, Haritz
2
Han, C. M.
2
Hong, Zhao
2
Hu, Yanghong
2
Huang, Stephen Chi-Tsun
2
Ivanov, Alex
2
Iyer, Rajesh
2
Jain, Nikunj Kumar
2
Jalees, Tariq
2
Jebarajakirthy, Charles
2
Jihad Mohammad
2
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Published in...
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Asia Pacific journal of marketing and logistics
Journal of consumer behaviour
Journal of retailing and consumer services
1,533
Journal of business research : JBR
1,398
International journal of hospitality management
518
International journal of consumer studies
314
Psychology & marketing
243
The journal of product & brand management
230
Technological forecasting & social change : an international journal
222
Tourism management : research, policies, practice
220
Journal of marketing communications
215
Management science : journal of the Institute for Operations Research and the Management Sciences
214
Journal of travel and tourism marketing
212
Journal of Islamic marketing
193
The journal of brand management : an international journal
193
International journal of contemporary hospitality management
192
Journal of international consumer marketing
187
Journal of retailing
180
International journal of advertising : the review of marketing communications
178
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
178
Journal of hospitality marketing & management
164
Journal of promotion management : innovations in planning and applied research
160
Journal of marketing management : JMM ; journal of the Academy of Marketing
152
Journal of the Academy of Marketing Science
151
Marketing intelligence & planning
148
The international review of retail, distribution and consumer research
145
Food policy : economics planning and politics of food and agriculture
143
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
143
The journal of services marketing
142
Marketing letters : a journal of research in marketing
139
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
136
Journal of travel research : a quarterly publication of the Travel and Tourism Research Association
132
Journal of marketing
131
Journal of strategic marketing
131
Journal of internet commerce
128
Journal of fashion marketing and management
127
Journal of economic behavior & organization : JEBO
123
Journal of business ethics : JOBE
122
Tourism management perspectives : TMP
122
Journal of global marketing
120
International journal of retail and distribution management
119
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ECONIS (ZBW)
384
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384
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1
Social Media Wellness : exploring a research agenda and conceptualization for healthy social media consumption
Mertz, Breanne A.
;
Hass, Ashley
;
Anderson, Kelley Cours
; …
- In:
Journal of consumer behaviour
23
(
2024
)
2
,
pp. 321-335
Persistent link: https://www.econbiz.de/10014507234
Saved in:
2
Consumer minimalism for sustainability : exploring the determinants of rental consumption intention
Shukla, Yupal
;
Mishra, Sita
;
Chatterjee, Ravi
;
Arora, Vibha
- In:
Journal of consumer behaviour
23
(
2024
)
2
,
pp. 514-529
Persistent link: https://www.econbiz.de/10014507321
Saved in:
3
Brands are calling your AVATAR in Metaverse : a study to explore XR-based gamification marketing activities & consumer-based brand equity in virtual world
Arya, Vikas
;
Sambyal, Rachita
;
Sharma, Anshuman
; …
- In:
Journal of consumer behaviour
23
(
2024
)
2
,
pp. 556-585
Persistent link: https://www.econbiz.de/10014507379
Saved in:
4
Artificial intelligence consumer behavior : a hybrid review and research agenda
Jain, Varsha
;
Wadhwani, Ketan
;
Eastman, Jacqueline …
- In:
Journal of consumer behaviour
23
(
2024
)
2
,
pp. 676-697
Persistent link: https://www.econbiz.de/10014507465
Saved in:
5
Perfect apples or sustainable production? : consumer perspectives from Germany
Hueppe, Ronja
;
Zander, Katrin
- In:
Journal of consumer behaviour
23
(
2024
)
2
,
pp. 698-710
Persistent link: https://www.econbiz.de/10014507466
Saved in:
6
Consumption systems : unveiling bi-residential and delegated consumption
Scarano, Monica C.
;
Ertz, Myriam
- In:
Journal of consumer behaviour
23
(
2024
)
2
,
pp. 825-841
Persistent link: https://www.econbiz.de/10014507473
Saved in:
7
The neural bases of sport fan reactions to teams : evidence from a neuroimaging study
Cayolla, Ricardo
;
Biscaia, Rui
;
Baumeister, Roy F.
; …
- In:
Journal of consumer behaviour
23
(
2024
)
2
,
pp. 842-854
Persistent link: https://www.econbiz.de/10014507474
Saved in:
8
Consumer response journey following a product-harm crisis : the role of online brand communities
Casey, Julia
;
Huang, Yimin
;
Chen, Shijiao
- In:
Journal of consumer behaviour
23
(
2024
)
2
,
pp. 855-874
Persistent link: https://www.econbiz.de/10014507476
Saved in:
9
Determinants of followers' purchase intentions toward brands endorsed by social media influencers : findings from PLS and fsQCA
Behzad Foroughi
;
Iranmanesh, Mohammad
;
Nilashi, Mehrbakhsh
- In:
Journal of consumer behaviour
23
(
2024
)
2
,
pp. 888-914
Persistent link: https://www.econbiz.de/10014507478
Saved in:
10
Exploring how consumer cooperatives might strategically incorporate social media to distribute wine
Pelet, Jean-Eric
;
Taieb, Basma
;
Lecat, Benoît
; …
- In:
Journal of consumer behaviour
23
(
2024
)
2
,
pp. 915-928
Persistent link: https://www.econbiz.de/10014507480
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