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~accessRights:"restricted"
~isPartOf:"International journal of business and globalisation : IJBG"
~subject:"Brand image"
~type_genre:"Aufsatz in Zeitschrift"
~type_genre:"Bibliography included"
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International journal of business and globalisation : IJBG
Journal of fashion marketing and management
12
Journal of business research : JBR
10
Journal of global fashion marketing : JGfM
9
Journal of retailing and consumer services
7
The journal of brand management : an international journal
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Asia Pacific journal of marketing and logistics
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Journal of Islamic marketing
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Gadjah Mada international journal of business
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International journal of advertising : the review of marketing communications
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Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
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Journal of promotion management : JPM
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Journal of promotion management : innovations in planning and applied research
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Market : review for marketing theory and practice
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The journal of product & brand management
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Young consumers : insight and ideas for responsible marketers
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Competitiveness review : CR
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Journal of global marketing
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Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
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Metamorphosis : a journal of management research
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Sport marketing quarterly : preferred journal of the Sport Marketing Association
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Eco fashion brands and consumption : is the attitude-behaviour gap narrowing for the millennial generation?
Ryding, Daniella
;
Caratù, Myriam
;
Vignali, Gianpaolo
- In:
International journal of business and globalisation : IJBG
30
(
2022
)
2
,
pp. 131-154
Persistent link: https://www.econbiz.de/10013193944
Saved in:
2
The effects of rebranding on customer-based brand equity
Blazquez Cano, Marta
;
Mattich, Kurt
;
Henninger, Claudia E.
- In:
International journal of business and globalisation : IJBG
22
(
2019
)
1
,
pp. 91-109
Persistent link: https://www.econbiz.de/10011994973
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