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~accessRights:"restricted"
~isPartOf:"International journal on media management : JMM"
~subject:"Advertising"
~subject:"Media coverage"
~subject:"World"
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International journal on media management : JMM
Journal of media business studies
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SpringerLink / Bücher
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Handbook of media economics ; volume 1
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Advances in media, entertainment, and the arts (AMEA) book series
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De Gruyter handbook of media economics
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Information economics and policy : IEP
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International journal of advertising : the review of marketing communications
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Journal of promotion management : JPM
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Journal of promotion management : innovations in planning and applied research
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Media and change management : creating a path for new content formats, business models, consumer roles, and business responsibility
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Technological forecasting & social change : an international journal
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The journal of media economics
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Acta oeconomica Pragensia : vědecký časopis Vysoke Školy Ekonomické v Praze
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Advances in hospitality, tourism, and the services industry (AHTSI) book series
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Asia-Pacific journal of accounting & economics : publication of the City University of Hong Kong and National Taiwan University
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Donald McGannon Communication Research Center's Everett C. Parker Book Series
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Empirical economics : a journal of the Institute for Advanced Studies, Vienna, Austria
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Are social media worth it for news media? : explaining news engagement on Tumblr and digital traffic of news websites
Kim, Dam Hee
;
Desai, Meera
- In:
International journal on media management : JMM
23
(
2021
)
1/2
,
pp. 2-28
Persistent link: https://www.econbiz.de/10012696951
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The impact of product quality on advertising media planners' satisfaction
Knuth, Ingo
;
Engel, Dirk
- In:
International journal on media management : JMM
23
(
2021
)
1/2
,
pp. 91-116
Persistent link: https://www.econbiz.de/10012696955
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