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~accessRights:"restricted"
~isPartOf:"Journal of international trade & commerce"
~isPartOf:"Journal of marketing communications"
~person:"Dodoo, Naa Amponsah"
~subject:"Kundenzufriedenheit"
~subject:"South Korea"
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Kundenzufriedenheit
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Dodoo, Naa Amponsah
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The influence of life satisfaction on nostalgic advertising and attitude toward a brand
Ju, Ilyoung
;
Jun, Jong Woo
;
Dodoo, Naa Amponsah
; …
- In:
Journal of marketing communications
23
(
2017
)
4
,
pp. 413-427
Persistent link: https://www.econbiz.de/10011745800
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