//--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~accessRights:"restricted"
~isPartOf:"Journal of marketing"
~isPartOf:"Management science : journal of the Institute for Operations Research and the Management Sciences"
~subject:"Funktechnik"
~subject:"Mediennutzung"
~subject:"Online-Marketing"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: subject:"Anwendung"
Narrow search
Delete all filters
| 6 applied filters
Year of publication
From:
To:
Subject
All
Funktechnik
Mediennutzung
Online-Marketing
Mobile Anwendung
8
Mobile application
8
Mobile Business
4
Mobile business
4
mobile apps
4
Consumer behaviour
3
Konsumentenverhalten
3
Internet marketing
2
Mobile communications
2
Mobilkommunikation
2
USA
2
United States
2
mobile app
2
mobile applications
2
Android
1
Anwendungssoftware
1
Application software
1
Asymmetric information
1
Asymmetrische Information
1
Crowdsourcing
1
Customer integration
1
Data protection
1
Datenschutz
1
Decision
1
E-commerce
1
Einzelhandel
1
Electronic Commerce
1
Entscheidung
1
Innovation
1
Innovation adoption
1
Innovationsakzeptanz
1
Kundenintegration
1
Mobile phone
1
Mobiltelefon
1
New product development
1
Online retailing
1
Online-Handel
1
Product quality
1
Productivity
1
more ...
less ...
Online availability
All
Undetermined
Free
1
Type of publication
All
Article
2
Type of publication (narrower categories)
All
Article in journal
2
Aufsatz in Zeitschrift
2
Language
All
English
2
Author
All
Bapna, Ravi
1
Chang, Jason Oliver
1
Gu, Zhuojun
1
Gupta, Alok
1
Lee, Seoungwoo
1
Wedel, Michel
1
Zhang, Jie
1
more ...
less ...
Published in...
All
Journal of marketing
Management science : journal of the Institute for Operations Research and the Management Sciences
Journal of retailing and consumer services
5
Journal of business research : JBR
4
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
4
SpringerLink / Bücher
4
International journal of business information systems : IJBIS
3
International journal of networking and virtual organisations : IJNVO
3
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
2
International journal of internet marketing and advertising : IJIMA
2
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
2
Journal of advertising research
2
Journal of internet commerce
2
Journal of management information systems : JMIS
2
Journal of marketing communications
2
Technological forecasting & social change : an international journal
2
Advances in environmental engineering and green technologies (AEEGT) book series
1
Advances in medical technologies and clinical practice (AMTCP) book series
1
Advances in wireless technologies and telecommunication (AWTT) book series
1
American economic journal
1
Arts and the market
1
Asia Pacific journal of marketing and logistics
1
Australasian marketing journal : AMJ ; official journal of the Australia-New Zealand Marketing Academy (ANZMAC)
1
Business horizons
1
Computers & operations research : and their applications to problems of world concern ; an international journal
1
Discussion papers / CEPR
1
Electronic commerce research
1
Electronic markets : EM ; the international journal of electronic commerce and business media
1
Entrepreneurial Innovation : Strategy and Competition Aspects
1
Forschungsgruppe Konsum und Verhalten
1
Gabler Theses
1
Handbook of research on intelligent techniques and modeling applications in marketing analytics
1
Information economics and policy : IEP
1
International journal of advertising : the review of marketing communications
1
International journal of e-business research : an official publication of the Information Resources Management Association
1
International journal of enterprise information systems : an official publication of the Information Resources Management Association
1
International journal of enterprise network management : IJENM
1
International journal of hospitality management
1
International journal of information systems and supply chain management : JISSCM ; an official publication of the Information Resources Management Association
1
International journal of information technology and management : IJITM
1
International journal of production economics
1
International journal of technology marketing : IJTMkt
1
more ...
less ...
Source
All
ECONIS (ZBW)
2
Showing
1
-
2
of
2
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
Managing the versioning decision over an app's lifetime
Lee, Seoungwoo
;
Zhang, Jie
;
Wedel, Michel
- In:
Journal of marketing
85
(
2021
)
6
,
pp. 44-62
Persistent link: https://www.econbiz.de/10012662139
Saved in:
2
Measuring the impact of crowdsourcing features on mobile app user engagement and retention : a randomized field experiment
Gu, Zhuojun
;
Bapna, Ravi
;
Chang, Jason Oliver
;
Gupta, Alok
- In:
Management science : journal of the Institute for …
68
(
2022
)
2
,
pp. 1297-1329
Persistent link: https://www.econbiz.de/10012887599
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->