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~accessRights:"restricted"
~isPartOf:"Journal of promotion management : JPM"
~subject:"Holiday behaviour"
~subject:"Konsumentenverhalten"
~subject:"Social web"
~subject:"USA"
~subject:"theory of planned behavior"
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Holiday behaviour
Konsumentenverhalten
Social web
USA
theory of planned behavior
Consumer attitudes
4
Consumer behaviour
4
Verbrauchereinstellung
4
Advertising
2
Advertising effects
2
Werbewirkung
2
Werbung
2
attitude
2
Brand
1
Brand image
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Chirurgie
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Cosmetics
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Deutschland
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East Germany
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Environmental consciousness
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German reunification
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Germany
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Green marketing
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Hofstede's model
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Internet marketing
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Kosmetik
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Management
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Markenartikel
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Mobile Marketing
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Mobile communications
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Mobile marketing
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Mobilkommunikation
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Opinion
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Ostdeutschland
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Surgery
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Umweltbewusstsein
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West Germany
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Westdeutsche Bundesländer
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animosity
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attitudes
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behavioral intention
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Ahmed, Zafar U.
1
Atli Geir Hallgrímsson
1
Fagerstrøm, Asle
1
Felix, Reto
1
Hinck, Wolfgang
1
Kim, Yeo Jung
1
Larsen, Nils Magne
1
Menon, R. G. Vishnu
1
Phau, Ian
1
Quintal, Vanessa
1
Sood, Abhinav
1
Valdimar Sigurdsson
1
Yoon, Hye Jin
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Journal of promotion management : JPM
Journal of retailing and consumer services
30
International journal of hospitality management
16
International journal of consumer studies
11
Journal of business research : JBR
10
Asia Pacific journal of marketing and logistics
9
Journal of Islamic marketing
9
Technological forecasting & social change : an international journal
9
Journal of travel and tourism marketing
8
The international journal of bank marketing : IJBM
8
Ecological economics : the transdisciplinary journal of the International Society for Ecological Economics
7
Journal of fashion marketing and management
7
International journal of business innovation and research : IJBIR
6
Journal of business ethics : JOBE
6
Journal of food products marketing : innovations in food advertising, food promotion, food publicity, food sales promotion
6
Journal of hospitality & tourism research : JHTR ; the professional journal of the Council on Hotel, Restaurant, and Institutional Education
6
Journal of international consumer marketing
6
Journal of travel research : a quarterly publication of the Travel and Tourism Research Association
6
Tourism management perspectives : TMP
6
International journal of emerging markets
5
Journal of hospitality and tourism insights
5
Marketing intelligence & planning
5
NBER working paper series
5
The journal of product & brand management
5
Tourism review
5
International journal of economics and business research : IJEBR
4
Journal of enterprising culture
4
Journal of nonprofit & public sector marketing
4
Tourism management : research, policies, practice
4
Young consumers : insight and ideas for responsible marketers
4
ASEAN marketing journal : Association of Southeast Asian Nations marketing journal
3
Asia-Pacific journal of business administration
3
International journal of business and globalisation : IJBG
3
International journal of contemporary hospitality management
3
International journal of retail and distribution management
3
International journal of technology marketing : IJTMkt
3
Journal of Islamic marketing : JIMA
3
Journal of air transport management
3
Journal of consumer behaviour : an international research review
3
Journal of customer behaviour
3
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1
Factors affecting attitudes and behavioral intentions toward in-app mobile advertisements
Valdimar Sigurdsson
;
Menon, R. G. Vishnu
;
Atli Geir …
- In:
Journal of promotion management : JPM
24
(
2018
)
5
,
pp. 694-714
Persistent link: https://www.econbiz.de/10011979196
Saved in:
2
Twenty-five years after the fall of the Berlin Wall : an empirical revisit of West German consumers' attitudes toward products and brands from former East Germany
Ahmed, Zafar U.
;
Hinck, Wolfgang
;
Felix, Reto
- In:
Journal of promotion management : JPM
24
(
2018
)
6
,
pp. 895-910
Persistent link: https://www.econbiz.de/10011979301
Saved in:
3
Keeping up with the Kardashians : consumers' intention to engage in cosmetic surgery
Sood, Abhinav
;
Quintal, Vanessa
;
Phau, Ian
- In:
Journal of promotion management : JPM
23
(
2017
)
2
,
pp. 185-206
Persistent link: https://www.econbiz.de/10011729509
Saved in:
4
Understanding green advertising attitude and behavioral intention : an application of the health belief model
Yoon, Hye Jin
;
Kim, Yeo Jung
- In:
Journal of promotion management : JPM
22
(
2016
)
1
,
pp. 49-70
Persistent link: https://www.econbiz.de/10011522034
Saved in:
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