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~accessRights:"restricted"
~isPartOf:"Luxury marketing, sustainability and technology : the future of luxury management"
~language:"eng"
~person:"Guido, Gianluigi"
~person:"Thaichon, Park"
~subject:"Arts"
~subject:"E-commerce"
~subject:"Luxusgüter"
~subject:"Social Web"
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Guido, Gianluigi
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Luxury marketing, sustainability and technology : the future of luxury management
Journal of retailing and consumer services
5
Journal of business research : JBR
2
Developing successful global strategies for marketing luxury brands
1
European journal of marketing : EJM
1
Global marketing strategies for the promotion of luxury goods
1
International journal of advertising : the review of marketing communications
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International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
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International journal of retail and distribution management
1
Italian journal of marketing : ITJM
1
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
1
Palgrave Advances in Luxury
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Palgrave advances in luxury
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Routledge studies in luxury management
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Luxury marketing and sustainability in the South Asian context
Jayawardena, Nirma Sadamali
;
Quach, Sara
;
Perera, …
- In:
Luxury marketing, sustainability and technology : the …
,
(pp. 1-14)
.
2023
Persistent link: https://www.econbiz.de/10014484404
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2
Digital technologies in luxury industry : identifying the future aspects of luxury brand management
Alim, Md. Abdul
;
Thaichon, Park
;
Quach, Sara
;
Weaven, Scott
- In:
Luxury marketing, sustainability and technology : the …
,
(pp. 15-36)
.
2023
Persistent link: https://www.econbiz.de/10014484442
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3
Exploring the role of sustainable organic food consumption and the role of organic food as a luxury product : a case study in Nepal
Mishra, Udgam
;
Jayawardena, Nirma Sadamali
;
Thaichon, Park
- In:
Luxury marketing, sustainability and technology : the …
,
(pp. 92-115)
.
2023
Persistent link: https://www.econbiz.de/10014484480
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4
Localized luxury and luxury marketing : meaning makings of Chinese luxury brand
Jin, Ting
;
Shao, Wei
;
Thaichon, Park
- In:
Luxury marketing, sustainability and technology : the …
,
(pp. 150-171)
.
2023
Persistent link: https://www.econbiz.de/10014484483
Saved in:
5
Luxury marketing within a Chinese consumers' perspective : local versus global luxury brand consumption
Jin, Ting
;
Shao, Wei
;
Thaichon, Park
- In:
Luxury marketing, sustainability and technology : the …
,
(pp. 172-188)
.
2023
Persistent link: https://www.econbiz.de/10014484484
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