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~accessRights:"restricted"
~language:"bul"
~language:"eng"
~language:"hrv"
~language:"hun"
~language:"msa"
~language:"spa"
~person:"Mattila, Anna S."
~person:"Paul, Justin"
~person:"Rajagopal"
~subject:"Economic growth"
~subject:"Konsumentenverhalten"
~subject:"Schätzung"
~subject:"Time series analysis"
~subject:"Unternehmenserfolg"
~subject:"Volatility"
~subject:"Volatilität"
~type_genre:"Amtsdruckschrift"
~type_genre:"Article in journal"
~type_genre:"Bibliografie"
~type_genre:"Bibliographie enthalten"
~type_genre:"Conference paper"
~type_genre:"Konferenzbeitrag"
~type_genre:"Ratgeber"
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Economic growth
Konsumentenverhalten
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Time series analysis
Unternehmenserfolg
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Volatilität
Consumer behaviour
123
Dienstleistungsqualität
29
Relationship marketing
29
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Beziehungsmarketing
28
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Mattila, Anna S.
Paul, Justin
Rajagopal
Gupta, Rangan
262
Tiwari, Aviral Kumar
110
Ma, Feng
100
Bouri, Elie
94
Gil-Alaña, Luis A.
92
Bahmani-Oskooee, Mohsen
87
Han, Heesup
87
Shahbaz, Muhammad
82
Wohar, Mark E.
75
Hammoudeh, Shawkat
74
Lee, Chien-chiang
69
Zaremba, Adam
67
Balcilar, Mehmet
66
Xuan Vinh Vo
64
Apergēs, Nikolaos
58
Wang, Yudong
57
Mensi, Walid
55
Salisu, Afees A.
55
Septianto, Felix
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Dwivedi, Yogesh Kumar
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Shahzad, Syed Jawad Hussain
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Caporale, Guglielmo Maria
48
Ji, Qiang
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Demirer, Rıza
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Chang, Tsangyao
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Loureiro, Sandra Maria Correia
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Liang, Chao
42
Narayan, Paresh Kumar
42
Roubaud, David
42
Serletis, Apostolos
42
Vrontis, Demetris
42
Yang, Yang
42
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40
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40
Yin, Libo
40
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International journal of hospitality management
17
Journal of business research : JBR
15
Journal of retailing and consumer services
14
Journal of travel research : a quarterly publication of the Travel and Tourism Research Association
6
Cornell hospitality quarterly : CQ
5
International journal of consumer studies
4
The Cornell hospitality quarterly
4
The journal of services marketing
4
European management journal
3
International journal of contemporary hospitality management
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Journal of hospitality marketing & management
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Technological forecasting & social change : an international journal
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Business strategy and the environment
2
International business review : the official journal of the European International Business Academy
2
International journal of business innovation and research : IJBIR
2
International journal of productivity and quality management : IJPQM
2
Journal of research in interactive marketing : interactive marketing and computer-mediated communication
2
Journal of service research
2
Journal of service research : JSR
2
Marketing intelligence & planning
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The International trade journal
2
Tourism economics : the business and finance of tourism and recreation
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Asia Pacific journal of marketing and logistics
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Asian journal of business ethics : AJBE
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European journal of marketing
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European management review : EMR
1
International journal of business competition and growth : IJBCG
1
International journal of business excellence : IJBEX
1
International journal of electronic marketing and retailing : IJEMR
1
International journal of services and operations management : IJSOM
1
International marketing review
1
Journal of business ethics : JOBE
1
Journal of consumer behaviour
1
Journal of marketing communications
1
Journal of marketing management : JMM ; journal of the Academy of Marketing
1
Journal of promotion management : JPM
1
Journal of revenue and pricing management
1
Journal of service management
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ECONIS (ZBW)
136
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136
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1
The impact of brand transparency of food delivery apps in interactive brand communication
Chopdar, Prasanta Kr
;
Paul, Justin
- In:
Journal of research in interactive marketing : …
18
(
2024
)
2
,
pp. 238-256
Persistent link: https://www.econbiz.de/10014521197
Saved in:
2
Masstige scale : an alternative to measure brand equity
Alagarsamy, Subburaj
;
Mehrolia, Sangeeta
;
Paul, Justin
- In:
International journal of consumer studies
48
(
2024
)
1
,
pp. 1-14
Persistent link: https://www.econbiz.de/10014465441
Saved in:
3
Reducing resistance to sponsorship disclosure : the role of experiential versus material posts
Shuqair, Saleh
;
Viglia, Giampaolo
;
Pinto, Diego Costa
; …
- In:
Journal of travel research : a quarterly publication of …
63
(
2024
)
4
,
pp. 959-973
Persistent link: https://www.econbiz.de/10014582416
Saved in:
4
When mass meets prestige : the impact of symbolic motivations, inspirations, and purchase intentions for Masstige products
Mansoor, Mahnaz
;
Paul, Justin
;
Saeed, Abid
;
Hwa, Jacky …
- In:
Journal of business research : JBR
176
(
2024
),
pp. 1-15
Persistent link: https://www.econbiz.de/10014550370
Saved in:
5
Advancing basic psychological needs theory in marketing research
Gilal, Faheem Gul
;
Paul, Justin
;
Gilal, Rukhsana Gul
; …
- In:
International journal of market research
65
(
2023
)
6
,
pp. 745-777
Persistent link: https://www.econbiz.de/10014427160
Saved in:
6
Consumers' relationship with mass prestige brands and happiness
Nobre, Helena
;
Kumar, Ajay
;
Kastanakis, Minas N.
;
Paul, …
- In:
European management review : EMR
20
(
2023
)
2
,
pp. 306-325
Persistent link: https://www.econbiz.de/10014325427
Saved in:
7
Convergence of quality and productivity in start-up enterprises : analysis of divergent value perspectives
Rajagopal
;
Rajagopal, Ananya
- In:
International journal of productivity and quality …
40
(
2023
)
1
,
pp. 55-79
Persistent link: https://www.econbiz.de/10014364199
Saved in:
8
Corporate sociopolitical activism (CSA) : the role of perceived impact on consumer response to contribution type
Atanga, Barbara Apaalabono
;
Mattila, Anna S.
- In:
International journal of hospitality management
113
(
2023
),
pp. 1-8
Persistent link: https://www.econbiz.de/10014325587
Saved in:
9
Cross-category add-on bundling : impact of the consumption nature of bundled products on discount framing effectiveness
Song, Myungkeun
;
Noone, Breffni M.
;
Mattila, Anna S.
- In:
Journal of travel research : a quarterly publication of …
62
(
2023
)
1
,
pp. 197-216
Persistent link: https://www.econbiz.de/10014245298
Saved in:
10
Does crowdsourcing necessarily lead to brand engagement? : the role of crowdsourcing cues and relationship norms on customer-brand relationships
Herter, Márcia Maurer
;
Shuqair, Saleh
;
Pinto, Diego Costa
- In:
The journal of product & brand management
32
(
2023
)
7
,
pp. 988-1004
Persistent link: https://www.econbiz.de/10014334390
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