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~accessRights:"restricted"
~person:"Alves, Helena"
~person:"Anabila, Peter"
~person:"Murugan, Rajeswari"
~subject:"Bank"
~subject:"Service quality"
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Alves, Helena
Anabila, Peter
Murugan, Rajeswari
Gummersbach, Jörg Michael
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The international journal of bank marketing : IJBM
1
The service industries journal
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ECONIS (ZBW)
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Mediation role of brand preference on bank advertising and customer loyalty : a developing country perspective
Amoako, George Kofi
;
Anabila, Peter
;
Effah, Ebenezer Asare
- In:
The international journal of bank marketing : IJBM
35
(
2017
)
6
,
pp. 983-996
Persistent link: https://www.econbiz.de/10011788289
Saved in:
2
Impact of tacit knowledge on customer loyalty
Pereira, Carla Alexandra Barbosa
;
Alves, Helena
; …
- In:
The service industries journal
36
(
2016
)
15/16
,
pp. 827-845
Persistent link: https://www.econbiz.de/10011672531
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