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~accessRights:"restricted"
~person:"Bene, Ágnes"
~subject:"Brand management"
~subject:"Brand"
~subject:"Werbewirkung"
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Vulnerable odler consumers : new persuasion knowledge achievement measure
Balázs, Katalin
;
Bene, Ágnes
;
Hidegkuti, István
- In:
International journal of consumer studies
41
(
2017
)
6
,
pp. 706-713
Persistent link: https://www.econbiz.de/10011823471
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