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~accessRights:"restricted"
~person:"Blazquez Cano, Marta"
~person:"Septianto, Felix"
~person:"Shukla, Paurav"
~person:"Thaichon, Park"
~subject:"Arts"
~subject:"E-commerce"
~subject:"Luxusgüter"
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E-commerce
Luxusgüter
Luxury goods
38
Consumer behaviour
28
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28
Brand management
17
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Blazquez Cano, Marta
Septianto, Felix
Shukla, Paurav
Thaichon, Park
Ko, Eunju
19
Jain, Sheetal
16
Phau, Ian
16
Valette-Florence, Pierre
15
Amatulli, Cesare
14
Seo, Yuri
13
Christodoulides, George
12
Donzé, Pierre-Yves
11
Mosca, Fabrizio
11
Atwal, Glyn
10
Choi, Tsan-Ming
10
Kapferer, Jean-Noël
10
Guido, Gianluigi
9
Park, Jungkun
9
Batat, Wided
8
Hyun, Sunghyup Sean
8
Quach, Sara
8
Shen, Bin
8
Ahn, Jiseon
7
Henninger, Claudia E.
7
Klaus, Philipp
7
Ozuem, Wilson
7
Pietzcker, Dominik
7
Sung, Billy
7
Wiedmann, Klaus-Peter
7
Brun, Alessandro
6
Bryson, Douglas
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Cedrola, Elena
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De Angelis, Matteo
6
Eastman, Jacqueline Kilsheimer
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Heine, Klaus
6
Holmqvist, Jonas
6
Jain, Varsha
6
Mishra, Sita
6
Pino, Giovanni
6
Powell, Shaun M.
6
Ranfagni, Silvia
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Journal of business research : JBR
10
Journal of retailing and consumer services
5
Luxury marketing, sustainability and technology : the future of luxury management
5
International journal of advertising : the review of marketing communications
3
Australasian marketing journal : AMJ ; official journal of the Australia-New Zealand Marketing Academy (ANZMAC)
2
International business review : the official journal of the European International Business Academy
2
Sustainable Luxury : An International Perspective
2
Asia Pacific journal of marketing and logistics
1
European journal of marketing
1
International journal of business and globalisation : IJBG
1
International journal of retail and distribution management
1
Journal of advertising
1
Journal of business ethics : JBE
1
Palgrave Advances in Luxury
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Palgrave advances in luxury
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Routledge studies in luxury management
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ECONIS (ZBW)
38
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1
Identifying factors influencing purchase intention of sustainable luxury retailing products
Lavuri, Rambabu
;
Kaul, Dimple
;
Mohan, Geetha
; …
- In:
International journal of retail and distribution management
52
(
2024
)
2
,
pp. 259-275
Persistent link: https://www.econbiz.de/10014484397
Saved in:
2
Should luxury brands display their logos prominently? : implications for brand authenticity, coolness and behavioral intentions
Shukla, Paurav
;
Cakici, N. Meltem
;
Khalifa, Dina
- In:
European journal of marketing
58
(
2024
)
1
,
pp. 290-312
Persistent link: https://www.econbiz.de/10014466302
Saved in:
3
Slogans with negations' effect on sustainable luxury brand
Septianto, Felix
;
Kemper, Joya
;
Northey, Gavin
- In:
Australasian marketing journal : AMJ ; official journal …
31
(
2023
)
2
,
pp. 97-111
Persistent link: https://www.econbiz.de/10014252784
Saved in:
4
The effects of masstige on loss of scarcity and behavioral intentions for traditional luxury consumers
Rosendo-Rios, Veronica
;
Shukla, Paurav
- In:
Journal of business research : JBR
156
(
2023
),
pp. 1-11
Persistent link: https://www.econbiz.de/10013534215
Saved in:
5
When luxury democratizes : exploring the effects of luxury democratization, hedonic value and instrumental self-presentation on traditional luxury consumers' behavioral intentions
Rosendo-Rios, Veronica
;
Shukla, Paurav
- In:
Journal of business research : JBR
155
(
2023
)
2
,
pp. 1-10
Persistent link: https://www.econbiz.de/10013492787
Saved in:
6
Novel products and advertising visuals : the mediating role of perceived luxuriousness on willingness to try clean meat products
Septianto, Felix
;
Quach, Sara
;
Thaichon, Park
;
Japutra, …
- In:
International journal of advertising : the review of …
42
(
2023
)
5
,
pp. 916-944
Persistent link: https://www.econbiz.de/10014296449
Saved in:
7
Conspicuous and inconspicuous consumption of luxury goods in a digital world : implications for advertisers
Pangarkar, Aniruddha
;
Shukla, Paurav
- In:
International journal of advertising : the review of …
42
(
2023
)
7
,
pp. 1145-1149
Persistent link: https://www.econbiz.de/10014338530
Saved in:
8
Conspicuous and inconspicuous consumption of luxury goods in a digital world : insights, implications, and future research directions
Pangarkar, Aniruddha
;
Shukla, Paurav
- In:
International journal of advertising : the review of …
42
(
2023
)
7
,
pp. 1226-1238
Persistent link: https://www.econbiz.de/10014338604
Saved in:
9
Luxury marketing and sustainability in the South Asian context
Jayawardena, Nirma Sadamali
;
Quach, Sara
;
Perera, …
- In:
Luxury marketing, sustainability and technology : the …
,
(pp. 1-14)
.
2023
Persistent link: https://www.econbiz.de/10014484404
Saved in:
10
Digital technologies in luxury industry : identifying the future aspects of luxury brand management
Alim, Md. Abdul
;
Thaichon, Park
;
Quach, Sara
;
Weaven, Scott
- In:
Luxury marketing, sustainability and technology : the …
,
(pp. 15-36)
.
2023
Persistent link: https://www.econbiz.de/10014484442
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