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~accessRights:"restricted"
~person:"Gierl, Heribert"
~person:"Ko, Eunju"
~subject:"Textile distribution"
~type_genre:"Aufsatz in Zeitschrift"
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Search: subject_exact:"Consumer Behaviour"
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Textile distribution
Consumer behaviour
44
Konsumentenverhalten
44
Brand management
22
Markenführung
22
Luxury goods
19
Luxusgüter
19
Fashion
16
Mode
16
Brand
13
Markenartikel
13
Brand image
12
Markenimage
12
Internet marketing
11
Online-Marketing
11
Advertising effects
8
Beziehungsmarketing
8
Relationship marketing
8
Werbewirkung
8
Advertising
6
Werbung
6
Marketing management
5
Marketingmanagement
5
Nachhaltiger Konsum
5
Nachhaltigkeit
5
Sustainability
5
Sustainable consumption
5
Textilhandel
5
Customer value
4
Kundenwert
4
Luxury brand
4
Nachhaltige Entwicklung
4
Social Web
4
Social web
4
Sustainable development
4
Luxury
3
Sustainable fashion
3
purchase intention
3
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2
Balance theory
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Aufsatz in Zeitschrift
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Gierl, Heribert
Ko, Eunju
Suha Fouad Salem
4
Alanadoly, Alshaimaa Bahgat
3
Choi, Tsan-Ming
3
Kautish, Pradeep
3
Mortimer, Gary
3
Rahman, Osmud
3
Ratchford, Brian Thomas
3
Shen, Bin
3
Song, Sanga
3
Su, Jin
3
Aslam, Usman
2
Bai, Huifeng
2
Baier, Daniel
2
Cauberghe, Verolien
2
Chan, Hau Ling
2
Guo, Shu
2
Han, Jinghe
2
Jacob, Frank
2
Kent, Anthony
2
Kim, Youn-Kyung
2
Lee, Seung Hwan Mark
2
Leong, Vai Shiem
2
Martínez-de-Albéniz, Victor
2
McColl, Julie
2
Moore, Christopher
2
Muhamad, Nazlida
2
Namin, Aidin
2
Papasolomou, Ioanna
2
Parker, Christopher J.
2
Raedts, Mariet
2
Ritch, Elaine L.
2
Roozen, Irene T. M.
2
Salam, Muhammad Talha
2
Sebald, Anna Kathrin
2
Soysal, Gonca P.
2
Varshneya, Geetika
2
Wang, Shasha
2
Wei, Xiaoyong
2
Whang, Claire Haesung
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Journal of business research : JBR
2
International journal of advertising : the review of marketing communications
1
International journal of consumer studies
1
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
1
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ECONIS (ZBW)
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1
The interaction effect of fashion retailer categories on sustainable labels : the role of perceived benefits, ambiguity, trust, and purchase intention
Cho, Minjung
;
Ko, Eunju
;
Borenstein, Benjamin E.
- In:
International journal of advertising : the review of …
43
(
2024
)
6
,
pp. 1016-1038
Persistent link: https://www.econbiz.de/10015050105
Saved in:
2
The influence of consumers' self-concept and perceived value on sustainable fashion
Jeong, Dayun
;
Ko, Eunju
- In:
Journal of global scholars of marketing science : …
31
(
2021
)
4
,
pp. 511-525
Persistent link: https://www.econbiz.de/10012622603
Saved in:
3
How to "Nudge" your consumers toward sustainable fashion consumption : an fMRI inbvestigation
Lee, Eun-Ju
;
Choi, Hanah
;
Han, Jinghe
;
Kim, Dong-hyun
; …
- In:
Journal of business research : JBR
117
(
2020
),
pp. 642-651
Persistent link: https://www.econbiz.de/10012288078
Saved in:
4
Staging luxury experiences for understanding sustainable fashion consumption : a balance theory application
Han, Jinghe
;
Seo, Yuri
;
Ko, Eunju
- In:
Journal of business research : JBR
74
(
2017
),
pp. 162-167
Persistent link: https://www.econbiz.de/10011675566
Saved in:
5
Perceptions, attitudes, and behaviors toward sustainable fashion : application of Q and Q-R methodologies
Song, Sanga
;
Ko, Eunju
- In:
International journal of consumer studies
41
(
2017
)
3
,
pp. 264-273
Persistent link: https://www.econbiz.de/10011708064
Saved in:
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