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~accessRights:"restricted"
~person:"Haenlein, Michael"
~subject:"Digitization"
~subject:"Lieferkette"
~type_genre:"Article in journal"
~type_genre:"Conference paper"
~type_genre:"Government document"
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Haenlein, Michael
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Business horizons
1
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
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ECONIS (ZBW)
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Challenges and opportunities for marketing scholars in times of the fourth industrial revolution
Krafft, Manfred
;
Sajtos, Laszlo
;
Haenlein, Michael
- In:
Journal of interactive marketing : a quarterly …
51
(
2020
),
pp. 1-8
Persistent link: https://www.econbiz.de/10012299801
Saved in:
2
Digital transformation and disruption : on big data, blockchain, artificial intelligence, and other things : guest editor's perspective
Kaplan, Andreas M.
;
Haenlein, Michael
- In:
Business horizons
62
(
2019
)
6
,
pp. 679-681
Persistent link: https://www.econbiz.de/10012129183
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