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~accessRights:"restricted"
~person:"Nylund, Petra A."
~subject:"Digitization"
~subject:"Innovationsmanagement"
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Nylund, Petra A.
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International journal of innovation management
1
Socio-economic perspectives on consumer engagement and buying behavior
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ECONIS (ZBW)
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Do open innovation and dominant design foster digital innovation?
Nylund, Petra A.
;
Brem, Alexander
- In:
International journal of innovation management
25
(
2021
)
9
,
pp. 2150098-1-2150098-23
Persistent link: https://www.econbiz.de/10012939374
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2
Conquering the digital customer : how Zara is confronting the digital innovation revolution
Viardot, Eric
;
Nylund, Petra A.
- In:
Socio-economic perspectives on consumer engagement and …
,
(pp. 334-354)
.
2017
Persistent link: https://www.econbiz.de/10011647131
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