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~accessRights:"restricted"
~person:"Ratten, Vanessa"
~subject:"Beziehungsmarketing"
~subject:"Knowledge management"
~type_genre:"Book section"
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Beziehungsmarketing
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Entrepreneurship
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Ratten, Vanessa
Di Maria, Eleonora
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Jennex, Murray E.
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Kijpokin Kasemsap
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Developing digital marketing : relationship perspectives
5
Covid-19, technology and marketing : moving forward and the new normal
1
Entrepreneurial Innovation : Strategy and Competition Aspects
1
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1
Entrepreneurship education and digital marketing : what does the future hold?
Ratten, Vanessa
;
Rashid, Sumayya
- In:
Developing digital marketing : relationship perspectives
,
(pp. 87-101)
.
2021
Persistent link: https://www.econbiz.de/10012585842
Saved in:
2
Digital sport marketing
Ratten, Vanessa
;
Thompson, Ashleigh-Jane
- In:
Developing digital marketing : relationship perspectives
,
(pp. 75-86)
.
2021
Persistent link: https://www.econbiz.de/10012585821
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3
The development and current trends of digital marketing and relationship marketing research
Le Dung
;
Nguyen Tuyet-Mai
;
Quach, Sara
;
Thaichon, Park
; …
- In:
Developing digital marketing : relationship perspectives
,
(pp. 1-18)
.
2021
Persistent link: https://www.econbiz.de/10012585544
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4
The current trends and future direction of digital and relationship marketing : a business perspective
Nguyen Tuyet-Mai
;
Le Dung
;
Quach, Sara
;
Ratten, Vanessa
- In:
Developing digital marketing : relationship perspectives
,
(pp. 191-200)
.
2021
Persistent link: https://www.econbiz.de/10012586502
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5
Digital marketing and geopolitical uncertainty in banking portfolio
management
: evidence for China commercial banks
Ntasis, Lazaros
;
Kountzakis, Christos E.
;
Koronios, …
- In:
Developing digital marketing : relationship perspectives
,
(pp. 65-73)
.
2021
Persistent link: https://www.econbiz.de/10012585702
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6
Market bank as alternative to MSMEs fund provider : lesson of entrepreneurship from Indonesia
Zaluchu, Sonny Eli
;
Usmanij, Petrus
;
Ratten, Vanessa
- In:
Entrepreneurial Innovation : Strategy and Competition …
,
(pp. 43-52)
.
2022
Persistent link: https://www.econbiz.de/10013342953
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7
The importance of e-commerce and customer relationships in times of COVID-19 pandemic
Oliveira, Margarida
;
Tavares, Fernando A. de Oliveira
; …
- In:
Covid-19, technology and marketing : moving forward and …
,
(pp. 33-58)
.
2021
Persistent link: https://www.econbiz.de/10012605446
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