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~accessRights:"restricted"
~subject:"Arbeitsverhalten"
~subject:"Innovation management"
~subject:"Markenartikel"
~subject:"Verkaufspersonal"
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Search: person:"Calantone, R."
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Arbeitsverhalten
Innovation management
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Innovation
10
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10
Produktentwicklung
10
Brand management
6
Consumer behaviour
6
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6
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Calantone, Roger J.
10
Zhang, Yufei
3
Baldus, Brian
1
Chiou, Jyh-She
1
Dean, Tereza
1
Di Benedetto, C. Anthony
1
Durmusoglu, Serdar S.
1
Eisend, Martin
1
Evanschitzky, Heiner
1
Good, Valerie
1
Griffith, David A.
1
Hughes, Douglas E.
1
Hult, G. Tomas M.
1
Jean, Ruey-Jer Bryan
1
Ketchen, David J. <Jr.>
1
Kim, Daekwan
1
Nguyen, Hang T.
1
Richards, Keith A.
1
Rubera, Gaia
1
Schrock, Wyatt A.
1
Spreng, Richard A.
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Wang, Joyce
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Zhao, Yanhui
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Industrial marketing management : the international journal for industrial and high-tech firms
1
International business review : the official journal of the European International Business Academy
1
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
1
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
1
Journal of international marketing
1
Journal of marketing
1
Journal of retailing
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Journal of the Academy of Marketing Science
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Marketing letters : a journal of research in marketing
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The journal of business & industrial marketing
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ECONIS (ZBW)
10
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1
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10
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10
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1
New product development team performance : a historical meta-analytic review of its nomological network
Durmusoglu, Serdar S.
;
Calantone, Roger J.
- In:
The journal of business & industrial marketing
38
(
2023
)
1
,
pp. 12-35
Persistent link: https://www.econbiz.de/10013539009
Saved in:
2
Brand relevance and the effects of product proliferation across product categories
Zhao, Yanhui
;
Zhang, Yufei
;
Wang, Joyce
;
Schrock, Wyatt A.
- In:
Journal of the Academy of Marketing Science
48
(
2020
)
6
,
pp. 1192-1210
Persistent link: https://www.econbiz.de/10012386911
Saved in:
3
Effects of firm-, industry-, and country-level innovation on firm performance
Zhang, Yufei
;
Hult, G. Tomas M.
;
Ketchen, David J. <Jr.>
; …
- In:
Marketing letters : a journal of research in marketing
31
(
2020
)
2/3
,
pp. 231-245
Persistent link: https://www.econbiz.de/10012301458
Saved in:
4
Driving in-role and extra-role brand performance among retail frontline salespeople : antecedents and the moderating role of customer orientation
Hughes, Douglas E.
;
Richards, Keith A.
;
Calantone, Roger J.
- In:
Journal of retailing
95
(
2019
)
2
,
pp. 130-143
Persistent link: https://www.econbiz.de/10012102968
Saved in:
5
When to outsource the sales force for new products
Good, Valerie
;
Calantone, Roger J.
- In:
Industrial marketing management : the international …
82
(
2019
),
pp. 106-116
Persistent link: https://www.econbiz.de/10012128002
Saved in:
6
Launch activities and timing in new product development
Calantone, Roger J.
;
Di Benedetto, C. Anthony
;
Rubera, Gaia
- In:
Journal of global scholars of marketing science : …
28
(
2018
)
1
,
pp. 33-41
Persistent link: https://www.econbiz.de/10011879715
Saved in:
7
Brand portfolio coherence : scale development and empirical demonstration
Nguyen, Hang T.
;
Zhang, Yufei
;
Calantone, Roger J.
- In:
International journal of research in marketing : IJRM ; …
35
(
2018
)
1
,
pp. 60-80
Persistent link: https://www.econbiz.de/10011816963
Saved in:
8
Strategic orientations, joint learning, and innovation generation in international customer-supplier relationships
Jean, Ruey-Jer Bryan
;
Kim, Daekwan
;
Chiou, Jyh-She
; …
- In:
International business review : the official journal of …
27
(
2018
)
4
,
pp. 838-851
Persistent link: https://www.econbiz.de/10011906767
Saved in:
9
New product creativity : understanding contract specificity in new product introductions
Dean, Tereza
;
Griffith, David A.
;
Calantone, Roger J.
- In:
Journal of marketing
80
(
2016
)
2
,
pp. 39-58
Persistent link: https://www.econbiz.de/10011458669
Saved in:
10
The relative advantage of marketing over technological capabilities in influencing new product performance : the moderating role of country institutions
Eisend, Martin
;
Evanschitzky, Heiner
;
Calantone, Roger J.
- In:
Journal of international marketing
24
(
2016
)
1
,
pp. 41-56
Persistent link: https://www.econbiz.de/10011460095
Saved in:
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