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Search: subject:"Destination branding"
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Brand management
51
Markenführung
51
Tourism marketing
48
Tourismusmarketing
48
Destination management
39
Destinationsmanagement
39
Brand image
35
Markenimage
35
destination branding
24
Tourism
22
Tourismus
22
Destination branding
21
Designation of origin
11
Herkunftsbezeichnung
11
Holiday behaviour
11
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Tourismuswirtschaft
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Urlaubsverhalten
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Place marketing
10
Standortmarketing
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Online-Marketing
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Relationship marketing
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Australia
4
Australien
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City marketing
4
Destination image
4
Food
4
Gastronomie
4
Lebensmittel
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Place branding
4
Restaurant industry
4
Stadtmarketing
4
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4
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Pike, Steven
3
Wang, Ying
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Chekalina, Tatiana
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Fuchs, Matthias
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Kavaratzis, Mihalis
2
Khoo-Lattimore, Catheryn
2
Leicht, Thomas
2
Lexhagen, Maria
2
Yang, Fiona X.
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1
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Tourism management : research, policies, practice
8
Journal of travel research : a quarterly publication of the Travel and Tourism Research Association
5
Journal of destination marketing & management
3
Journal of travel and tourism marketing
3
Journal of vacation marketing
3
Tourism management perspectives : TMP
3
International journal of event and festival management
2
Journal of business research : JBR
2
Journal of hospitality & tourism research : JHTR ; the professional journal of the Council on Hotel, Restaurant, and Institutional Education
2
Tourism analysis : an interdisciplinary tourism & hospitality journal
2
Contemporary studies of risks in emerging technology
1
International Review on Public and Nonprofit Marketing
1
International journal of Indian culture and business management : IJICBM
1
International journal of leisure and tourism marketing : IJLTM
1
International journal of market research : JMRS ; the journal of the Market Research Society
1
International review on public and non-profit marketing
1
Inventi impact: supply chain & logistics
1
Journal of Business Research
1
Journal of global marketing
1
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
1
Journal of hospitality marketing & management
1
Journal of international trade & commerce
1
Journal of marketing management : MM
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Journal of sport management : the official journal of the North American Society of Sport Management
1
Journal of strategic marketing
1
Journal of vacation marketing : an international journal
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Springer eBook Collection
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The marketing review
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Tourism and hospitality research : THR
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Tourism and hospitality research : the surrey quarterly review
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ECONIS (ZBW)
52
RePEc
2
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1
Digital
destination
branding
: a framework to define and assess European DMOs practices
Confetto, Maria Giovanna
;
Conte, Francesca
;
Palazzo, Maria
- In:
Journal of destination marketing & management
30
(
2023
),
pp. 1-15
Persistent link: https://www.econbiz.de/10014458593
Saved in:
2
User-generated content in Web 2.0 and Desti-"Nation" brand perceptions : an empirical analysis of Incredible India branding
Jojomon, N. A.
;
Manu, C.
- In:
International journal of Indian culture and business …
29
(
2023
)
4
,
pp. 476-489
Persistent link: https://www.econbiz.de/10014331604
Saved in:
3
Creating luxury brand names in the hospitality and tourism sector : the role of sound symbolism in
destination
branding
Motoki, Kosuke
;
Park, Jaewoo
;
Pathak, Abhishek
;
Spence, …
- In:
Journal of destination marketing & management
30
(
2023
),
pp. 1-11
Persistent link: https://www.econbiz.de/10014458596
Saved in:
4
Influences of symbolic capital on destination brand equity
Kim, Juran
;
Bae, Joonheui
- In:
Journal of global scholars of marketing science : …
33
(
2023
)
4
,
pp. 561-576
Persistent link: https://www.econbiz.de/10014369367
Saved in:
5
SDG Goal 9 : industry, innovation and infrastructure accomplishment through the relationship between interactive marketing and
destination
branding
in the tourism sector
Ramya, U.
;
Boaler, Maria
;
Murthy, M. Krishna
;
Pushpa, A.
- In:
Contemporary studies of risks in emerging technology
,
(pp. 97-121)
.
2023
Persistent link: https://www.econbiz.de/10014322406
Saved in:
6
Transformative service research approaches for visitor experiences in major sporting events
Steriopoulos, Effie
;
Ooi, Can Seng
- In:
International journal of event and festival management
14
(
2023
)
2
,
pp. 189-204
Persistent link: https://www.econbiz.de/10014319939
Saved in:
7
Technology Application in Tourism Fairs, Festivals and Events in Asia
Hassan, Azizul
(
ed.
)
-
2022
, Festivals and Events in Asia:
Destination
Branding
-- Part Five Technology Application Tourism Fairs, Festivals and Events in …
Persistent link: https://www.econbiz.de/10013170808
Saved in:
8
What constitutes a favorable destination brand portfolio? : through the lens of coherence
Yang, Fiona X.
;
Li, Xiangping
;
Choe, Yeongbae
- In:
Tourism management : research, policies, practice
90
(
2022
),
pp. 1-13
Persistent link: https://www.econbiz.de/10013326546
Saved in:
9
Competing for legitimacy in the place branding process : (re)negotiating the stakes
Reynolds, Laura
;
Koenig-Lewis, Nicole
;
Doering, Heike
; …
- In:
Tourism management : research, policies, practice
91
(
2022
),
pp. 1-12
Persistent link: https://www.econbiz.de/10013271658
Saved in:
10
Tell me your story : branding destinations through residents' (place) stories
Hay, Nicole A.
;
Chien, P. Monica
;
Ruhanen, Lisa
- In:
Journal of vacation marketing
28
(
2022
)
3
,
pp. 319-334
Persistent link: https://www.econbiz.de/10013257588
Saved in:
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