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Search: subject:"Flow state"
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Consumer behaviour
4
Flow state
4
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4
Emotion
2
Viral marketing
2
Virales Marketing
2
flow state
2
ASMR
1
Advertising
1
Advertising effects
1
Anthropomorphic virtual agent
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Flow
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Flow State Scale II
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Interaction flow state
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Internet
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Kundenzufriedenheit
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Ben Saad, Sihem
2
Choura, Fatma
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Ashfaq, Muhammad
1
De Kerpel, Laura
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Gursoy, Dogan
1
Lai, Ivan K. W.
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Rodríguez-Torrico, Paula
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Shahzad, Mohsin
1
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Information technology & tourism
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International journal of advertising : the review of marketing communications
1
International journal of technology marketing : IJTMkt
1
Journal of Happiness Studies
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Journal of hospitality marketing & management
1
Journal of research in interactive marketing : interactive marketing and computer-mediated communication
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Journal of research in marketing and entrepreneurship
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ECONIS (ZBW)
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1
Can you feel the advertisement tonight? : the effect of ASMR cues in video advertising on purchase intention
De Kerpel, Laura
;
Van Kerckhove, Anneleen
;
Tessitore, Tina
- In:
International journal of advertising : the review of …
43
(
2024
)
4
,
pp. 716-745
Persistent link: https://www.econbiz.de/10014551038
Saved in:
2
Forecasting impulsive consumers driven by macro-influencers posts : intervention of followers'
flow
state
and perceived informativeness
Zafar, Abaid Ullah
;
Shahzad, Mohsin
;
Ashfaq, Muhammad
; …
- In:
Technological forecasting & social change : an …
190
(
2023
),
pp. 1-13
Persistent link: https://www.econbiz.de/10014438473
Saved in:
3
Let it flow : the role of seamlessness and the optimal experience on consumer word of mouth in omnichannel marketing
Rodríguez-Torrico, Paula
;
San José Cabezudo, Rebeca
; …
- In:
Journal of research in interactive marketing : …
17
(
2023
)
1
,
pp. 1-18
Persistent link: https://www.econbiz.de/10013536276
Saved in:
4
The use of 360-degree virtual tours to promote mountain walking tourism : stimulus-organism-response model
Wu, Xiaohong
;
Lai, Ivan K. W.
- In:
Information technology & tourism
24
(
2022
)
1
,
pp. 85-107
Persistent link: https://www.econbiz.de/10013164654
Saved in:
5
Online shopping during the Covid-19 crisis : the impact of anthropomorphic virtual agents on consumers' psychological states
Ben Saad, Sihem
;
Choura, Fatma
- In:
International journal of technology marketing : IJTMkt
16
(
2022
)
1/2
,
pp. 27-49
Persistent link: https://www.econbiz.de/10013258232
Saved in:
6
Effectiveness of virtual reality technologies in digital entrepreneurship : a comparative study of two types of virtual agents
Ben Saad, Sihem
;
Choura, Fatma
- In:
Journal of research in marketing and entrepreneurship
24
(
2022
)
1
,
pp. 195-220
Persistent link: https://www.econbiz.de/10013369613
Saved in:
7
Effects of social interaction flow on experiential quality, service quality and satisfaction : moderating effects of self-service technologies to reduce employee interruptions
Wu, Xuanjin
;
Gursoy, Dogan
;
Zhang, Meng
- In:
Journal of hospitality marketing & management
30
(
2021
)
5
,
pp. 571-591
Persistent link: https://www.econbiz.de/10012549286
Saved in:
8
The Influence of Flow on Positive Affect in College Students
Rogatko, Thais
- In:
Journal of Happiness Studies
10
(
2009
)
2
,
pp. 133-148
Persistent link: https://www.econbiz.de/10005597896
Saved in:
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