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~institution:"Academy of Marketing / Conference <49., 2016, Newcastle-upon-Tyne>"
~source:"econis"
~subject:"Innovation"
~subject:"Marketingtheorie"
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Academy of Marketing / Conference <49., 2016, Newcastle-upon-Tyne>
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Special issue: Academy of Marketing Annual Conference 2016 : redical marketing
McLeay, Fraser
(
ed.
);
Coates, Nigel
(
ed.
); …
-
Academy of Marketing / Conference <49., 2016, …
-
2017
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