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~institution:"American Marketing Association"
~institution:"OECD / Directorate for Financial and Enterprise Affairs / Competition Committee"
~subject:"Digitization"
~type_genre:"Konferenzschrift"
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Digitization
Marketing
61
Marketing management
42
Marketingmanagement
42
Marketingtheorie
33
Marketing theory
31
Consumer behaviour
29
Konsumentenverhalten
29
Marktforschung
19
Market research
16
OECD countries
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OECD-Staaten
15
Welt
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World
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12
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Selling
11
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8
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8
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8
Competition
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Internationales Marketing
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7
Artificial intelligence
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International marketing
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8
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Konferenzschrift
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English
8
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Blanchard, Simon
3
Epp, Amber M.
3
Lisjak, Monika
3
Mallapragada, Girish
3
Umashankar, Nita
3
Baker, Stacey Menzel
2
Im, Subin
2
Malter, Alan J.
2
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American Marketing Association
OECD / Directorate for Financial and Enterprise Affairs / Competition Committee
Springer Fachmedien Wiesbaden
15
Varazdin Development and Entrepreneurship Agency
7
Sveučilište Sjever
6
Technische Universität Hamburg / Institut für Logistik und Unternehmensführung
5
Technische Universität Hamburg / Institute of Human Resource Management and Organizations
5
AMA Summer Academic Conference: Bridging Gaps Marketing in an Age of Disruption <2020, Online>
3
AMA Winter Academic Conference <2023, Nashville, Tenn.>
3
AMA Winter Academic Conference <2023, Online>
3
International Telecommunications Society
3
Scientific and Practical Forum Industry, Science, Competences, Integration <2019, Moskau>
3
AMA Winter Academic Conference <2021, Online>
2
Belorusskij Gosudarstvennyj Ekonomičeskij Universitet <Minsk>
2
Books on Demand GmbH <Norderstedt>
2
Digitalisierung und Künstliche Intelligenz: Wirtschaftsethische und moralökonomische Perspektiven <Veranstaltung> <2019, Münster>
2
Hamburg International Conference of Logistics <2018, Hamburg>
2
Hamburg International Conference of Logistics <2019, Hamburg>
2
Hanns-Seidel-Stiftung / Büro Bulgarien
2
Institut za ikonomičeska politika
2
Interdisziplinäre Tagung des Forschungsnetzwerkes Europäische Kulturen in der Wirtschaftskommunikation <17., 2017, Frankfurt am Main>
2
International Conference on Digital Libraries <2013, Delhi>
2
International Conference on Strategic Innovative Marketing and Tourism <7., 2018, Athenian Riviera>
2
ItAIS <18., 2021, Trient>
2
ItAIS <19., 2022, Catanzaro>
2
Jornada Internacional de Comunicación Digital <1., 2015, Medellín>
2
Magyar Nemzeti Bank <Budapest>
2
Sofijski universitet "Sv. Kliment Ochridski" / Faculty of Economics
2
Standing Workgroup on Creative Industries <Veranstaltung> <2017, Frederiksberg>
2
Technische Universität Hamburg / Institut für Maritime Logistik
2
Vereinte Nationen / Economic Commission for Latin America and the Caribbean
2
Wissenschaftliche Konferenz Eventforschung <11., 2019, Chemnitz>
2
Wissenschaftliche Konferenz Eventforschung <12., 2020, Chemnitz>
2
Wissenschaftsforum Mobilität <10., 2018, Duisburg>
2
Wissenschaftsforum Mobilität <11., 2019, Duisburg>
2
ecfs-Banken-Symposium <21., 2017, Duisburg>
2
ecfs-Banken-Symposium <22., 2019, Duisburg>
2
150 Jahre Gewerbeordnung <2019, Berlin>
1
AKAD Forum <2017, Stuttgart>
1
AMA Winter Academic Conference <2019, Austin, Tex.>
1
Annual International Scientific Conference "Digital Transformation in Industry: Trends, Management, Strategies" <4., 2022, Jekaterinburg>
1
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1
Reconnecting and reconceiving the marketplace : AMA Winter Academic Conference 2023 : AMA educators proceedings volume 34 : online, 6 February, Nashville, Tennessee, USA, 10 - 12 F...
Umashankar, Nita
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Lisjak, Monika
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)
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AMA Winter Academic Conference <2023, Online>
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AMA …
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2023
Persistent link: https://www.econbiz.de/10014285539
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Reconnecting and reconceiving the marketplace ; Part 1 of 2
Umashankar, Nita
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Lisjak, Monika
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AMA Winter Academic Conference <2023, Online>
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AMA …
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2023
Persistent link: https://www.econbiz.de/10014285548
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Reconnecting and reconceiving the marketplace ; Part 2 of 2
Umashankar, Nita
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Lisjak, Monika
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AMA Winter Academic Conference <2023, Online>
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AMA …
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2023
Persistent link: https://www.econbiz.de/10014286558
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The human side of marketing in age of digital transformation ; Volume 1 of 2
Malter, Alan J.
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Baker, Stacey Menzel
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AMA Winter Academic Conference <2021, Online>
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American …
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2021
Persistent link: https://www.econbiz.de/10012880706
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The human side of marketing in age of digital transformation ; Volume 2 of 2
Malter, Alan J.
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Baker, Stacey Menzel
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AMA Winter Academic Conference <2021, Online>
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American …
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2021
Persistent link: https://www.econbiz.de/10012880719
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Bridging gaps: marketing in an age of disruption : AMA Summer Academic Conference 2020 : AMA educators proceedings volume 31 : online, 18-20 August 2020
Blanchard, Simon
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Epp, Amber M.
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AMA Summer Academic Conference: Bridging Gaps Marketing …
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2020
Persistent link: https://www.econbiz.de/10012549257
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Bridging gaps: marketing in an age of disruption ; Part 1
Blanchard, Simon
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Epp, Amber M.
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AMA Summer Academic Conference: Bridging Gaps Marketing …
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2020
Persistent link: https://www.econbiz.de/10012549258
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Bridging gaps: marketing in an age of disruption ; Part 2
Blanchard, Simon
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Epp, Amber M.
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ed.
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AMA Summer Academic Conference: Bridging Gaps Marketing …
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2020
Persistent link: https://www.econbiz.de/10012549276
Saved in:
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