//--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~institution:"American Marketing Association"
~isPartOf:"Proceedings series / American Marketing Association"
~subject:"Marketing management"
~subject:"Marketingtheorie"
~type_genre:"Aufsatzsammlung"
~type_genre:"Sammelwerk"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: subject_exact:"Marketingpolitik"
Narrow search
Delete all filters
| 6 applied filters
Year of publication
From:
To:
Subject
All
Marketing management
Marketingtheorie
Marketing
6
Marketingmanagement
6
Marketing theory
5
International marketing
3
Internationales Marketing
3
Selling
3
USA
3
United States
3
Verkauf
3
Dienstleistungsmarketing
2
Internet
2
Services marketing
2
Theorie
2
Theory
2
08.02.1981
1
Absatz
1
Absatzplanung
1
Absatzpolitik
1
Dienstleistung
1
Dienstleistungsbetrieb
1
Dienstleistungssektor
1
E-commerce
1
Electronic Commerce
1
Industrie
1
Knowledge society
1
Market research
1
Marktforschung
1
Organisatorischer Wandel
1
Organizational change
1
Wissensgesellschaft
1
more ...
less ...
Type of publication
All
Book / Working Paper
6
Type of publication (narrower categories)
All
Aufsatzsammlung
Sammelwerk
Conference proceedings
7
Konferenzschrift
7
Collection of articles of several authors
6
Graue Literatur
5
Non-commercial literature
5
Medienkombination
1
Mehrbändiges Werk
1
Multi-volume publication
1
more ...
less ...
Language
All
English
6
Author
All
Cron, William L.
1
Evans, Kenneth R.
1
Grewal, Dhruv
1
Hartline, Michael
1
Henderson, Geraldine Rosa
1
LeClair, Debbie Thorne
1
Moore, Marian C.
1
Pechmann, Connie
1
Scheer, Lisa K.
1
Spekman, Robert E.
1
Wilson, David T.
1
more ...
less ...
Institution
All
American Marketing Association
Winter Educators' Conference <1997, Saint Petersburg Beach, Fla.>
1
Winter Educators' Conference <1998, Austin, Tex.>
1
Winter Educators' Conference <2002, Austin, Tex.>
1
Winter Educators' Conference <2004, Scottsdale, Ariz.>
1
Published in...
All
Proceedings series / American Marketing Association
2008 AMA educators' proceedings
1
AMA educators proceedings
1
AMA educators' proceedings
1
AMA proceedings series
1
Marketing knowledge series
1
Source
All
ECONIS (ZBW)
6
Showing
1
-
6
of
6
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
"Marketing theory and applications" ; 2004=Vol. 15
Cron, William L.
(
contributor
)
-
2004
Persistent link: https://www.econbiz.de/10002170130
Saved in:
2
"Marketing theory and applications" ; 2003=Vol. 14
Henderson, Geraldine Rosa
(
contributor
); …
-
2003
Persistent link: https://www.econbiz.de/10001752829
Saved in:
3
"Marketing theory and applications" ; 2002=Vol. 13
Evans, Kenneth R.
(
contributor
);
Scheer, Lisa K.
(
contributor
)
-
2002
Persistent link: https://www.econbiz.de/10001752828
Saved in:
4
"Marketing theory and applications" ; 1998=Vol. 9
Grewal, Dhruv
(
contributor
);
Pechmann, Connie
(
contributor
)
-
1998
Persistent link: https://www.econbiz.de/10000680701
Saved in:
5
"Marketing theory and applications" ; 1997=Vol. 8
LeClair, Debbie Thorne
(
contributor
); …
-
1997
Persistent link: https://www.econbiz.de/10000680695
Saved in:
6
A strategic approach to business marketing
Spekman, Robert E.
(
contributor
); …
-
1985
Persistent link: https://www.econbiz.de/10000697570
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->