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~institution:"American Marketing Association"
~person:"Laran, Juliano"
~type_genre:"Konferenzschrift"
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Laran, Juliano
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American Marketing Association
Winter Marketing Academic Conference <2018, New Orleans, La.>
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Integrating paradigms in a world where marketing is everywhere : AMA educators proceedings volume 29 : New Orleans, Louisiana, USA 23-25 February 2018
Goldenberg, Jacob
(
ed.
);
Laran, Juliano
(
ed.
); …
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Winter Marketing Academic Conference <2018, New …
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…
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2018
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