//--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~institution:"American Marketing Association"
~source:"econis"
~subject:"Investitionsgütermarketing"
~subject:"Verkauf"
~subject:"Verkaufspersonal"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: subject_exact:"B2B-Marketing"
Narrow search
Delete all filters
| 5 applied filters
Year of publication
From:
To:
Subject
All
Investitionsgütermarketing
Verkauf
Verkaufspersonal
B-to-B-Marketing
2
Business-to-business marketing
2
Welt
2
World
2
Absatz
1
Beziehungsmarketing
1
Brand management
1
Consumer behaviour
1
Industrial organization
1
Industrieökonomik
1
International marketing
1
Internationales Marketing
1
Internet marketing
1
Konsumentenverhalten
1
Markenführung
1
Market research
1
Marketing management
1
Marketingmanagement
1
Marktforschung
1
New product development
1
Online-Marketing
1
Produktentwicklung
1
Relationship marketing
1
Selling
1
more ...
less ...
Type of publication
All
Book / Working Paper
1
Type of publication (narrower categories)
All
Konferenzschrift
1
Language
All
English
1
Author
All
Ferrell, Odies C.
1
Lukas, Bryan A.
1
Institution
All
American Marketing Association
Springer Fachmedien Wiesbaden
4
Verlag Dr. Kovač
2
AMA Winter Academic Conference <2020, San Diego, Calif.>
1
BDW, Deutscher Kommunikationsverband
1
German American Conference on Industrial Marketing <1984, Mainz>
1
Gesellschaft Entwicklung, Konstruktion, Vertrieb
1
Institute for the Study of Business Markets
1
Institute of Marketing. Industrial Market Research, Ltd.
1
NWB Verlag
1
Springer-Verlag GmbH
1
Universität Mannheim
1
more ...
less ...
Source
All
ECONIS (ZBW)
Showing
1
-
1
of
1
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
Consumers and firms in a global world : AMA Winter Academic Conference 2020 : AMA educators proceedings volume 31 : San Diego, California, USA, 14-16 February 2020
Lukas, Bryan A.
(
ed.
);
Ferrell, Odies C.
(
ed.
)
-
AMA Winter Academic Conference <2020, San Diego, Calif.>
;
…
-
2020
Persistent link: https://www.econbiz.de/10012486210
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->