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~institution:"American Marketing Association"
~subject:"Nachhaltigkeit"
~subject:"USA"
~subject:"Wirkungsanalyse"
~type_genre:"Sammelwerk"
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Integrating paradigms in a world where marketing is everywhere : AMA educators proceedings volume 29 : New Orleans, Louisiana, USA 23-25 February 2018
Goldenberg, Jacob
(
ed.
);
Laran, Juliano
(
ed.
); …
-
Winter Marketing Academic Conference <2018, New …
;
…
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2018
Persistent link: https://www.econbiz.de/10011900987
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"Marketing theory and applications" ; 2001=Vol. 12
Krishnan, Ram
(
contributor
);
Viswanathan, Madhu
(
contributor
)
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2001
Persistent link: https://www.econbiz.de/10001796328
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"Marketing theory and applications" ; 2000=Vol. 11
Workman, John P.
(
contributor
); …
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2000
Persistent link: https://www.econbiz.de/10001796334
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