//--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~institution:"American Marketing Association"
~subject:"Theorie"
~type_genre:"Amtsdruckschrift"
~type_genre:"Conference proceedings"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: subject:"Theory"
Narrow search
Delete all filters
| 4 applied filters
Year of publication
From:
To:
Subject
All
Theorie
Marketing theory
20
Marketingtheorie
20
Marketing management
16
Marketingmanagement
16
Marketing
10
Theory
9
Market research
7
Marktforschung
7
Selling
5
USA
5
United States
5
Verkauf
5
International marketing
4
Internationales Marketing
4
Beziehungsmarketing
3
Consumer behaviour
3
Konsumentenverhalten
3
Relationship marketing
3
Dienstleistungsmarketing
2
International market entry
2
Internationaler Markteintritt
2
Internet
2
Services marketing
2
Welt
2
World
2
03.12.1989
1
16.06.1986
1
27.09.1987
1
Competitive strategy
1
E-commerce
1
Electronic Commerce
1
Innovation management
1
Innovationsmanagement
1
Knowledge society
1
Organisatorischer Wandel
1
Organizational change
1
Technischer Fortschritt
1
Technological change
1
Wettbewerbsstrategie
1
more ...
less ...
Type of publication
All
Book / Working Paper
8
Journal
1
Type of publication (narrower categories)
All
Amtsdruckschrift
Conference proceedings
Konferenzschrift
11
Collection of articles of several authors
8
Sammelwerk
8
Graue Literatur
6
Non-commercial literature
6
Aufsatzsammlung
1
Elektronischer Datenträger
1
Lehrbuch
1
Monografische Reihe
1
Series
1
Textbook
1
more ...
less ...
Language
All
English
9
Author
All
Bitner, Mary Jo
1
Brady, Michael K.
1
Cron, William L.
1
Henderson, Geraldine Rosa
1
Krishnan, Ram
1
Moore, Marian C.
1
Perreault, William D.
1
Surprenant, Carol F.
1
Tan, Chin Tiong
1
Viswanathan, Madhu
1
Workman, John P.
1
more ...
less ...
Institution
All
American Marketing Association
National Bureau of Economic Research
32
OECD
25
Società italiana degli economisti
24
Centre for Economic Policy Research
19
International Economic Association
16
Deutschland / Statistisches Bundesamt
15
Institut für Weltwirtschaft
15
Institut für Arbeitsmarkt- und Berufsforschung
13
Deutsche Bundesbank
10
Fundación Empresa Pública
10
Econometric Society
9
Conference on Research in Income and Wealth
8
Deutsche Gesellschaft für Operations-Research
8
European Association of Law and Economics
8
Europäische Kommission / Statistisches Amt
8
History of Economics Society
8
International Network for Economic Research
8
Schweizerische Nationalbank
8
Wissenschaftliche Gesellschaft für Marketing und Unternehmensführung
8
Zakład Teorii Prognoz <Krakau>
8
European Economic Association
7
Gesellschaft für Wirtschafts- und Sozialkybernetik
7
Gesellschaft für Wirtschafts- und Sozialwissenschaften
7
Hanns-Martin-Schleyer-Stiftung
7
International Institute of Public Finance
7
Istituto Nazionale di Statistica
7
Verband der Hochschullehrer für Betriebswirtschaft
7
Weltbank
7
Akademia Ekonomiczna Imienia Oskara Langego we Wrocławiu
6
Akademia Ekonomiczna w Krakowie
6
Association of European Operational Research Societies / Working Group on Financial Modelling
6
Bank of Canada
6
Deutsche Verkehrswissenschaftliche Gesellschaft
6
Egon Sohmen Foundation
6
European Association of Evolutionary Political Economy
6
Federal Reserve Bank of Kansas City
6
Gesellschaft für Operations-Research
6
Institut de Démographie <Louvain-la-Neuve>
6
International Telecommunications Society
6
more ...
less ...
Published in...
All
Proceedings series / American Marketing Association
3
Proceedings series
1
Source
All
ECONIS (ZBW)
9
Showing
1
-
9
of
9
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
Marketing
theory
and applications ; 2010=Vol. 21
Brady, Michael K.
(
contributor
)
-
2010
Persistent link: https://www.econbiz.de/10009377649
Saved in:
2
"Marketing
theory
and applications" ; 2004=Vol. 15
Cron, William L.
(
contributor
)
-
2004
Persistent link: https://www.econbiz.de/10002170130
Saved in:
3
"Marketing
theory
and applications" ; 2003=Vol. 14
Henderson, Geraldine Rosa
(
contributor
); …
-
2003
Persistent link: https://www.econbiz.de/10001752829
Saved in:
4
"Marketing
theory
and applications" ; 2001=Vol. 12
Krishnan, Ram
(
contributor
);
Viswanathan, Madhu
(
contributor
)
-
2001
Persistent link: https://www.econbiz.de/10001796328
Saved in:
5
"Marketing
theory
and applications" ; 2000=Vol. 11
Workman, John P.
(
contributor
); …
-
2000
Persistent link: https://www.econbiz.de/10001796334
Saved in:
6
Marketing
theory
and applications
American Marketing Association
-
Chicago, Ill. : American Marketing Association
-
1-
Persistent link: https://www.econbiz.de/10012385980
Saved in:
7
Designing a winning service strategy : [7th annual Services Marketing Conference proceedings]
Bitner, Mary Jo
(
ed.
)
-
1989
Persistent link: https://www.econbiz.de/10013541175
Saved in:
8
Emerging international strategic frontiers : proceedings of the American Marketing Association's International Marketing Conference in Singapore, June 16 - 18, 1986
Tan, Chin Tiong
(
contributor
)
-
1987
Persistent link: https://www.econbiz.de/10000822211
Saved in:
9
Add value to your service : the key to success
Surprenant, Carol F.
(
ed.
)
-
Services Marketing Conference <6, 1987, San Diego, Calif.>
;
…
-
1987
Persistent link: https://www.econbiz.de/10013541601
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->