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~institution:"Russell Sage Foundation"
~subject:"Cultural identity"
~subject:"Globalisierung"
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International business
Shenkar, Oded
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Luo, Yadong
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2008
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2. ed.
Persistent link: https://www.econbiz.de/10003507481
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Consumer behavior and culture : consequences for global marketing and advertising
Mooij, Marieke K. de
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2004
Persistent link: https://www.econbiz.de/10001788068
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