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~institution:"Springer Fachmedien Wiesbaden"
~subject:"Advertising"
~subject:"App <Programm>"
~type:"book"
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Smartphone Apps im Einzelhandel : Einsatzmöglichkeiten, Praxisbeispiele & Herausforderungen
Wohllebe, Atilla
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Wolter, Nina
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2021
Persistent link: https://www.econbiz.de/10012695672
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Akzeptanz von Beacons für Location-based Advertising : eine empirische Analyse aus konsumentenorientierter Sicht
Altpeter, Marco
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2017
Persistent link: https://www.econbiz.de/10011582628
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