//--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~isPartOf:"Academy of Management journal : AMJ"
~isPartOf:"Journal of managerial issues : JMI"
~subject:"Kaufentscheidung"
~subject:"USA"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: subject_exact:"Emotionale Werbung"
Narrow search
Delete all filters
| 4 applied filters
Year of publication
From:
To:
Subject
All
Kaufentscheidung
USA
Emotional branding
3
Emotionale Werbung
3
United States
2
Communication
1
Corporate culture
1
Corporate reputation
1
Firmenimage
1
Fitness industry
1
Fitness-Wirtschaft
1
Führungsstil
1
Influencer
1
Interactual ritual chain
1
Kommunikation
1
Leadership style
1
Market research
1
Marktforschung
1
Occupational qualification
1
Product design
1
Product quality
1
Produktgestaltung
1
Produktqualität
1
Public relations
1
Purchase decision
1
Qualifikation
1
Social Web
1
Social web
1
Soft skills
1
Soziale Kompetenz
1
Sportartikelbranche
1
Sporting goods industry
1
Stakeholder
1
Text
1
Theorie
1
Theory
1
Unternehmenskultur
1
Visualisierung
1
Visualization
1
Öffentlichkeitsarbeit
1
more ...
less ...
Online availability
All
Undetermined
2
Type of publication
All
Article
3
Type of publication (narrower categories)
All
Article in journal
3
Aufsatz in Zeitschrift
3
Language
All
English
3
Author
All
Lee, Sangwon
1
Lepisto, Douglas A.
1
Pillai, Rajani Ganesh
1
Pollock, Timothy G.
1
Roccapriore, Ashley Y.
1
Published in...
All
Academy of Management journal : AMJ
Journal of managerial issues : JMI
Harvard business review : HBR
1
Harvard-Business-Manager : das Wissen der Besten
1
Recht, Wirtschaft, Steuern
1
Source
All
ECONIS (ZBW)
3
Showing
1
-
3
of
3
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
I don't need a degree, I've got abs : influencer warmth and competence, communication mode, and stakeholder engagement on social media
Roccapriore, Ashley Y.
;
Pollock, Timothy G.
- In:
Academy of Management journal : AMJ
66
(
2023
)
3
,
pp. 979-1006
Persistent link: https://www.econbiz.de/10014319208
Saved in:
2
Ritual work and the formation of a shared sense of meaningfulness
Lepisto, Douglas A.
- In:
Academy of Management journal : AMJ
65
(
2022
)
4
,
pp. 1327-1352
Persistent link: https://www.econbiz.de/10013447435
Saved in:
3
More to form than meets the eye? : the impact of form and functional design on attitude towards new products
Lee, Sangwon
;
Pillai, Rajani Ganesh
- In:
Journal of managerial issues : JMI
25
(
2013
)
4
,
pp. 345-359
Persistent link: https://www.econbiz.de/10010358084
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->