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~isPartOf:"AccessMM-Reihe Grundlagen"
~subject:"Digitalisierung"
~subject:"Strategisches Management"
~type_genre:"Case study"
~type_genre:"Forschungsbericht"
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Principles of marketing in the digital era : theories - tools - case studies
Wengler, Stefan
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2020
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1. Auflage
Persistent link: https://www.econbiz.de/10012290901
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