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~isPartOf:"Advances in marketing, customer relationship management , and e-services (AMCRMES) book series"
~isPartOf:"Advances in marketing, customer relationship management, and E-services (AMCRMES) book series"
~isPartOf:"Edward Elgar E-Book Archive"
~isPartOf:"European journal of marketing : EJM"
~isPartOf:"Journal of marketing management : MM"
~isPartOf:"Proceedings series / American Marketing Association"
~isPartOf:"The journal of brand management : an international journal"
~isPartOf:"Zeszyty naukowe / Akademia Ekonomiczna w Poznaniu"
~person:"Djafarova, Elmira"
~person:"Doherty, Anne Marie"
~person:"Harris, Phil"
~person:"Hartline, Michael"
~subject:"Brand image"
~subject:"Brand management"
~subject:"Markenführung"
~subject:"Marketing theory"
~subject:"Marketingtheorie"
~type_genre:"Fallstudiensammlung"
~type_genre:"Graue Literatur"
~type_genre:"Non-commercial literature"
~type_genre:"Sammelwerk"
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Advances in marketing, customer relationship management , and e-services (AMCRMES) book series
Advances in marketing, customer relationship management, and E-services (AMCRMES) book series
Edward Elgar E-Book Archive
European journal of marketing : EJM
Journal of marketing management : MM
Proceedings series / American Marketing Association
The journal of brand management : an international journal
Zeszyty naukowe / Akademia Ekonomiczna w Poznaniu
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Special issue: Academy of Marketing Annual Conference 2016 : redical marketing
McLeay, Fraser
(
ed.
);
Coates, Nigel
(
ed.
); …
-
Academy of Marketing / Conference <49., 2016, …
-
2017
Persistent link: https://www.econbiz.de/10011746348
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2
Special issue: Academy of Marketing Annual Conference 2013 : Marketing relevance
Doherty, Anne Marie
(
contributor
)
-
Academy of Marketing
-
2014
Persistent link: https://www.econbiz.de/10010410835
Saved in:
3
Political marketing
Harris, Phil
(
contributor
)
-
2010
Persistent link: https://www.econbiz.de/10008647122
Saved in:
4
"Marketing theory and applications" ; 1997=Vol. 8
LeClair, Debbie Thorne
(
contributor
); …
-
1997
Persistent link: https://www.econbiz.de/10000680695
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