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~isPartOf:"Agricultural and resource economics review : ARER"
~isPartOf:"Consumption culture in Europe : insight into the beverage industry"
~isPartOf:"Economic development quarterly : the journal of American economic revitalization"
~isPartOf:"Journal of business research : JBR"
~isPartOf:"Journal of food products marketing : innovations in food advertising, food promotion, food publicity, food sales promotion"
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Search: subject_exact:"Beverage industry"
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Konsumentenverhalten
Beverage industry
10
Getränkeindustrie
9
Beverage
3
Consumer behaviour
3
Ernährungsindustrie
3
Food industry
3
Getränk
3
Demand
2
EU countries
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EU-Staaten
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Nachfrage
2
Public relations
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USA
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United States
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marketing
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sustainability
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Öffentlichkeitsarbeit
2
Advertising
1
Beer
1
Bier
1
Brauerei
1
Brewery
1
CSR
1
Communication
1
Consumer boycott
1
Consumption theory
1
Corporate Social Responsibility
1
Corporate culture
1
Corporate identity
1
Corporate reputation
1
Corporate social responsibility
1
Cross-cultural marketing
1
Dairy industry
1
Demand system
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Employee identification
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Firmenimage
1
Food
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Functional beverages
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Gewässerschutz
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Callison, Coy
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Casarin, Francesco
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Kaufmann, Hans Rüdiger
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Köse, Şirin Gizem
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Lee, Nicole M.
1
Orphanidou, Yianna
1
Rosin, Umberto
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Seltzer, Trent
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Özer Çizer, Ece
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Agricultural and resource economics review : ARER
Consumption culture in Europe : insight into the beverage industry
Economic development quarterly : the journal of American economic revitalization
Journal of business research : JBR
Journal of food products marketing : innovations in food advertising, food promotion, food publicity, food sales promotion
Cases on digital strategies and management issues in modern organizations
1
Discussion papers / CEPR
1
Genuss-Standort Deutschland : Zukunftsstrategien für Lebensmittel
1
Harvard Business School NOM Unit Working Paper
1
International journal of hospitality management
1
International journal of services, economics and management
1
Journal of behavioral and experimental economics
1
Journal of international consumer marketing
1
Journal of wine economics
1
Research essentials
1
Schriftenreihe Handel und Marketing
1
The TQM journal : the international review of organizational improvement
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The journal of brand management : an international journal
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Working papers / Harvard Business School, Division of Research
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Working papers in trade and development
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ECONIS (ZBW)
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Next time it might not be here : exploring motivations to purchase limited edition food and beverage products
Köse, Şirin Gizem
;
Özer Çizer, Ece
- In:
Journal of food products marketing : innovations in …
27
(
2021
)
1
,
pp. 27-41
Persistent link: https://www.econbiz.de/10012440341
Saved in:
2
Sustainable beer : testing the effects of water conservation messages and brewery type on consumer perceptions
Lee, Nicole M.
;
Callison, Coy
;
Seltzer, Trent
- In:
Journal of food products marketing : innovations in …
26
(
2020
)
9
,
pp. 619-638
Persistent link: https://www.econbiz.de/10012423485
Saved in:
3
Research and managerial implications
Kaufmann, Hans Rüdiger
;
Orphanidou, Yianna
;
Casarin, …
- In:
Consumption culture in Europe : insight into the …
,
(pp. 333-347)
.
2013
Persistent link: https://www.econbiz.de/10009720260
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