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~isPartOf:"American journal of agricultural economics"
~isPartOf:"Journal of business research : JBR"
~isPartOf:"The journal of product & brand management"
~person:"Guzman, Francisco"
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Consumer behaviour
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Designation of origin
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Guzman, Francisco
Diamantopoulos, Adamantios
6
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American journal of agricultural economics
Journal of business research : JBR
The journal of product & brand management
Journal of international marketing
1
The journal of consumer marketing
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The aftermath of Covid-19 : the rise of pandemic animosity among consumers and its scale development
Nawaz, Muhammad Zahid
;
Nawaz, Shahid
;
Guzman, Francisco
; …
- In:
Journal of business research : JBR
157
(
2023
),
pp. 1-16
Persistent link: https://www.econbiz.de/10014229115
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2
How CSR reputation, sustainability signals, and country-of-origin sustainability reputation contribute to corporate brand performance : an exploratory study
Cowan, Kirsten
;
Guzman, Francisco
- In:
Journal of business research : JBR
117
(
2020
),
pp. 683-693
Persistent link: https://www.econbiz.de/10012288092
Saved in:
3
Intellectual capital through the eyes of the consumer
Nguyen, Thuy D.
;
Dadzie, Charlene
;
Davari, Arezoo
; …
- In:
The journal of product & brand management
24
(
2015
)
6
,
pp. 554-566
Persistent link: https://www.econbiz.de/10011481781
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