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~isPartOf:"Applied economics"
~isPartOf:"Journal of business research : JBR"
~isPartOf:"Journal of marketing management : MM"
~language:"eng"
~subject:"Industrie"
~subject:"Lieferantenmanagement"
~subject:"Manufacturing industries"
~subject:"Markenführung"
~subject:"Markenimage"
~subject:"Social Web"
~type_genre:"Article in journal"
~type_genre:"Collection of articles of several authors"
~type_genre:"Conference paper"
~type_genre:"Sammelwerk"
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Industrie
Lieferantenmanagement
Manufacturing industries
Markenführung
Markenimage
Social Web
Consumer behaviour
2,348
Konsumentenverhalten
2,348
Theory
1,833
Theorie
1,830
Estimation
1,784
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1,784
USA
1,569
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1,569
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967
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933
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841
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839
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834
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834
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732
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730
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707
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705
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688
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579
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578
Brand image
535
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516
Economic growth
484
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481
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455
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454
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444
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443
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431
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426
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426
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424
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424
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410
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404
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1,823
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Ko, Eunju
15
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12
Foroudi, Pantea
12
Veloutsou, Cleopatra
12
Gupta, Suraksha
11
Melewar, T. C.
11
Filieri, Raffaele
10
Valette-Florence, Pierre
10
De Chernatony, Leslie
8
Kim, Kyung Hoon
8
Merrilees, Bill
8
Sharma, Piyush
8
Buil, Isabel
7
Oghazi, Pejvak
7
Teng, Lefa
7
Bartikowski, Boris
6
Dennis, Charles
6
Dwivedi, Yogesh Kumar
6
Ekinci, Yuksel
6
Flavián Blanco, Carlos
6
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6
Merchant, Altaf
6
Michel, Géraldine
6
Parida, Vinit
6
Roy, Sanjit
6
Seo, Yuri
6
Voyer, Benjamin G.
6
Wallace, Elaine
6
Wallpach, Sylvia von
6
Aiello, Gaetano
5
Arslanagic-Kalajdzic, Maja
5
Bigné Alcañiz, J. Enrique
5
Bogomolova, Svetlana
5
Casaló, Luis V.
5
Christodoulides, George
5
Dass, Mayukh
5
Dessart, Laurence
5
Harrigan, Paul
5
Hultman, Magnus
5
Ibáñez-Sánchez, Sergio
5
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Applied economics
Journal of business research : JBR
Journal of marketing management : MM
Industrial marketing management : the international journal for industrial and high-tech firms
1,008
International journal of production research
799
International journal of production economics
761
The journal of brand management : an international journal
623
Journal of retailing and consumer services
560
The journal of product & brand management
425
Technological forecasting & social change : an international journal
411
The journal of business & industrial marketing
384
European journal of operational research : EJOR
316
Psychology & marketing
247
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
246
Tourism management : research, policies, practice
222
International journal of hospitality management
214
European journal of marketing : EJM
204
Asia Pacific journal of marketing and logistics
202
Management science : journal of the Institute for Operations Research and the Management Sciences
193
Journal of marketing communications
191
Journal of marketing
186
Journal of travel and tourism marketing
181
Journal of purchasing and supply management
180
Cogent business & management
176
Journal of the Academy of Marketing Science
175
International journal of internet marketing and advertising : IJIMA
170
Information systems research : ISR
169
International journal of productivity and quality management : IJPQM
167
Journal of strategic marketing
166
Marketing intelligence & planning
164
Business horizons
157
Journal of business-to-business marketing
148
Energy economics
147
International journal of operations & production management : IJOPM ; the official journal of the European Operations Management Association, EUROMA
147
Journal of operations management
146
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
141
International journal of technology management : IJTM
139
Industrial and corporate change
136
Transportation research / E : an international journal
132
IEEE transactions on engineering management : EM
131
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ECONIS (ZBW)
1,823
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41
The effect of image richness on customer engagement : evidence from Sina Weibo
Zhao, Lu
;
Zhang, Mingli
;
Ming, Yaxin
;
Niu, Tao
;
Wang, Yu
- In:
Journal of business research : JBR
154
(
2023
),
pp. 1-14
Persistent link: https://www.econbiz.de/10013468679
Saved in:
42
Effects of ambidextrous and specialized R&D strategies on firm performance : the contingent role of industry orientation
Mavroudi, Eva
;
Kesidou, Effie
;
Pandza, Krsto
- In:
Journal of business research : JBR
154
(
2023
),
pp. 1-14
Persistent link: https://www.econbiz.de/10013468767
Saved in:
43
The effects of regulatory investigation, supplier defect, and product age on stock investors' reaction to an automobile recall
Astvansh, Vivek
;
Eshghi, Kamran
- In:
Journal of business research : JBR
167
(
2023
),
pp. 1-18
Persistent link: https://www.econbiz.de/10014383042
Saved in:
44
Electronic word-of-mouth from video bloggers : the role of content quality and source homophily across hedonic and utilitarian products
Filieri, Raffaele
;
Acikgoz, Fulya
;
Du, Hao
- In:
Journal of business research : JBR
160
(
2023
),
pp. 1-16
Persistent link: https://www.econbiz.de/10014294781
Saved in:
45
An empirical examination of human brand authenticity as a driver of brand love
Osorio, Maria Lucila
;
Centeno, Edgar
;
Cambra-Fierro, Jesus
- In:
Journal of business research : JBR
165
(
2023
),
pp. 1-8
Persistent link: https://www.econbiz.de/10014332150
Saved in:
46
Empowerment of human brands : brand meaning co-creation on digital engagement platforms
Anderski, Matthias
;
Griebel, Lars
;
Stegmann, Pascal
; …
- In:
Journal of business research : JBR
166
(
2023
),
pp. 1-13
Persistent link: https://www.econbiz.de/10014380319
Saved in:
47
Enabling roles of integration and resilience for sustainable supply Chain performance : an empirical study on China's E-commerce platforms
Shan, Hongmei
;
Bai, Dongfang
;
Fan, Xinmeng
;
Shi, Jing
; …
- In:
Applied economics
55
(
2023
)
60
,
pp. 7079-7093
Persistent link: https://www.econbiz.de/10014439468
Saved in:
48
Endorsement effectiveness of different social media influencers : the moderating effect of brand competence and warmth
Ren, Shengnan
;
Karimi, Sahar
;
Bravo Velázquez, Alberto
; …
- In:
Journal of business research : JBR
156
(
2023
),
pp. 1-11
Persistent link: https://www.econbiz.de/10013534139
Saved in:
49
Energy use in U.S. manufacturing and increasing imports from China : empirical analysis
Oh, Kyungsoo
- In:
Applied economics
55
(
2023
)
58
,
pp. 6823-6831
Persistent link: https://www.econbiz.de/10014393073
Saved in:
50
EU27 and USA institutions in the digital ecosystem : proposal for a digital presence measurement index
Ponzoa, José M.
;
Gómez, Andrés
;
Mas, José M.
- In:
Journal of business research : JBR
154
(
2023
),
pp. 1-12
Persistent link: https://www.econbiz.de/10013468778
Saved in:
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