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~isPartOf:"Applied economics"
~subject:"Sponsoring"
~type_genre:"Article in journal"
~type_genre:"Book section"
~type_genre:"Handbuch"
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Applied economics
International journal of sports marketing & sponsorship
32
International journal of sport management and marketing : IJSMM
31
Sport marketing quarterly : preferred journal of the Sport Marketing Association
31
Journal of sport management : the official journal of the North American Society of Sport Management
26
Sport management review
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Journal of business research : JBR
20
European Sport management quarterly : ESMQ
18
European journal of marketing : EJM
11
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8
Exzellentes Sponsoring : innovative Ansätze und Best Practices für das Markenmanagement
7
Journal of strategic marketing
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Marketing im Sport : Grundlagen, Trends und internationale Perspektiven des modernen Sportmarketing
6
International journal of advertising : the quarterly review of marketing communications
5
Perspektiven des Sportmarketing : Besonderheiten, Herausforderungen, Tendenzen ; Beiträge des 4. Deutschen Sportökonomie-Kongresses
4
Sport, Business and Management : an international journal ; SBM
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International journal of sport finance
3
Journal of marketing communications
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Journal of promotion management : JPM
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Marken und Sport : aktuelle Aspekte der Markenführung im Sport und mit Sport
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Strategies in sports marketing : technologies and emerging trends
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Asia Pacific journal of marketing and logistics
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Handbuch Sponsoring : erfolgreiche Marketing- und Markenkommunikation
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Journal for global business advancement : JGBA
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Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
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Journal of marketing management : JMM ; journal of the Academy of Marketing
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Management im Sport : betriebswirtschaftliche Grundlagen und Anwendungen der modernen Sportökonomie
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Management und Marketing im Sport : betriebswirtschaftliche Grundlagen und Anwendungen der Sportökonomie
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Marketing im Sport : Grundlagen und Trends des modernen Sportmarketing
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Marketing review St. Gallen : Marketingfachzeitschrift für Theorie & Praxis
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Quantitative marketing and marketing management : marketing models and methods in theory and practice ; dedicated to Udo Wagner
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Services marketing quarterly
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Sponsorship of the FIFA world cup, shareholder wealth, and the impact of corruption
Hundt, Steffen
;
Horsch, Andreas
- In:
Applied economics
51
(
2019
)
23
,
pp. 2468-2491
Persistent link: https://www.econbiz.de/10012196710
Saved in:
2
Influences on sponsorship deals in NASCAR : indirect evidence from time on camera
Rotthoff, Kurt William
;
Depken, Craig A.
;
Groothuis, …
- In:
Applied economics
46
(
2014
)
19/21
,
pp. 2277-2289
Persistent link: https://www.econbiz.de/10010417274
Saved in:
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