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~isPartOf:"Arbeitspapier / Wissenschaftliche Gesellschaft für Marketing und Unternehmensführung"
~isPartOf:"Betriebswirtschaftslehre für Technologie und Innovation"
~isPartOf:"Gabler Research"
~isPartOf:"Industrial marketing management : the international journal for industrial and high-tech firms"
~isPartOf:"Journal of business economics : JBE"
~isPartOf:"Kundenbeziehungen im Dienstleistungsbereich"
~language:"eng"
~subject:"Deutschland"
~subject:"Empirische Methode"
~subject:"Erfolgsfaktor"
~subject:"Hospital"
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Search: "Customer relationship management"
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| 11 applied filters
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Deutschland
Empirische Methode
Erfolgsfaktor
Hospital
Beziehungsmarketing
416
Relationship marketing
416
Lieferantenmanagement
213
Supplier relationship management
213
B-to-B-Marketing
157
Business-to-business marketing
157
Consumer behaviour
66
Konsumentenverhalten
66
Customer value
51
Kundenwert
51
Marketing management
50
Marketingmanagement
50
Salespeople
50
Verkaufspersonal
50
Selling
40
Verkauf
40
Customer satisfaction
39
Kundenzufriedenheit
39
Betriebliche Wertschöpfung
37
Customer integration
37
Kundenintegration
37
Value creation
37
Social Web
36
Social web
36
Firm performance
34
Unternehmenserfolg
34
Business network
32
Unternehmensnetzwerk
32
Brand management
31
Markenführung
31
Confidence
30
Vertrauen
30
Dienstleistungsqualität
27
Service quality
27
Brand image
25
Markenimage
25
Internet marketing
24
Online-Marketing
24
E-commerce
22
Electronic Commerce
22
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5
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Article
8
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Article in journal
8
Aufsatz in Zeitschrift
8
Language
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English
German
49
Author
All
Chen, Annie Huiling
2
Kleinaltenkamp, Michael
2
Peng, Norman
2
Prohl-Schwenke, Katharina
2
Bonner, Joseph M.
1
Burgess, Thomas F.
1
Coviello, Nicole
1
Hengstebeck, Berenika B.
1
Hung, Huang-Peng
1
Hung, Kuang-Peng
1
Kassemeier, Roland
1
Keränen, Joona
1
King, Stephen F.
1
Mehrabi, Hamed
1
Ranaweera, Chatura
1
Stanko, Michael A.
1
Wieseke, Jan
1
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Published in...
All
Arbeitspapier / Wissenschaftliche Gesellschaft für Marketing und Unternehmensführung
Betriebswirtschaftslehre für Technologie und Innovation
Gabler Research
Industrial marketing management : the international journal for industrial and high-tech firms
Journal of business economics : JBE
Kundenbeziehungen im Dienstleistungsbereich
International journal of hospitality management
15
Journal of business research : JBR
13
International journal of electronic customer relationship management : IJECRM
11
Journal of hospitality marketing & management
11
SpringerLink / Bücher
11
The journal of business & industrial marketing
10
International journal of contemporary hospitality management
8
Reihe: Wissenschaftliche Arbeitspapiere / W / Institut für Marktorientierte Unternehmensführung, Universität Mannheim
8
International journal of business innovation and research
6
International journal of project management : the journal of The International Project Management Association
6
Journal of strategic marketing
5
Journal of the Academy of Marketing Science
5
The service industries journal
5
Total quality management & business excellence : an official journal of the European Society for Organisational Excellence
5
Working paper / International University in Germany, School of Business Administration
5
Emergent strategies for e-business processes, services, and implications : advancing corporate frameworks
4
Health marketing quarterly
4
International journal of productivity and quality management : IJPQM
4
Journal of nonprofit & public sector marketing
4
Service business
4
The TQM journal : the international review of organizational improvement
4
Asia Pacific journal of marketing and logistics
3
Customer Relationship Management : the ultimate guide to efficient use of CRM
3
European journal of marketing : EJM
3
European management journal
3
Handbook of research on mobile marketing management
3
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
3
International journal of economics and business research
3
International journal of electronic commerce : IJEC
3
International journal of pharmaceutical and healthcare marketing
3
Journal of economics & management
3
Journal of global information management : an official publication of the Information Resources Management Association
3
Journal of hospitality & tourism research : JHTR ; the professional journal of the Council on Hotel, Restaurant, and Institutional Education
3
Journal of hospitality and tourism insights
3
Journal of international business and economics : JIBE
3
Journal of marketing
3
Journal of relationship marketing : innovations & enhancements for customer service, relations & satisfaction
3
Journal of service research : JSR
3
Management research review
3
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Source
All
ECONIS (ZBW)
8
Showing
1
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8
of
8
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relevance
articles prioritized
date (newest first)
date (oldest first)
1
What drives the implementation of customer success management? : antecedents of customer success management from suppliers' and customers' perspectives
Kleinaltenkamp, Michael
;
Prohl-Schwenke, Katharina
; …
- In:
Industrial marketing management : the international …
102
(
2022
),
pp. 338-350
Persistent link: https://www.econbiz.de/10013259095
Saved in:
2
What comprises a successful key account manager? : differences in the drivers of sales performance between key account managers and regular salespeople
Hengstebeck, Berenika B.
;
Kassemeier, Roland
;
Wieseke, Jan
- In:
Industrial marketing management : the international …
106
(
2022
),
pp. 392-404
Persistent link: https://www.econbiz.de/10014226538
Saved in:
3
How business customers judge customer success management
Prohl-Schwenke, Katharina
;
Kleinaltenkamp, Michael
- In:
Industrial marketing management : the international …
96
(
2021
),
pp. 197-212
Persistent link: https://www.econbiz.de/10013194573
Saved in:
4
Ambidextrous marketing capabilities and performance : how and when entrepreneurial orientation makes a difference
Mehrabi, Hamed
;
Coviello, Nicole
;
Ranaweera, Chatura
- In:
Industrial marketing management : the international …
77
(
2019
),
pp. 129-142
Persistent link: https://www.econbiz.de/10012004194
Saved in:
5
Managing salespeople strategically when promoting new products : incorporating market orientation into a sales management control framework
Chen, Annie Huiling
;
Peng, Norman
;
Hung, Huang-Peng
- In:
Industrial marketing management : the international …
47
(
2015
),
pp. 147-155
Persistent link: https://www.econbiz.de/10011313551
Saved in:
6
Managing salespeople strategically when promoting new products : incorporating market orientation into a sales management control framework
Chen, Annie Huiling
;
Peng, Norman
;
Hung, Kuang-Peng
- In:
Industrial marketing management : the international …
51
(
2015
),
pp. 141-149
Persistent link: https://www.econbiz.de/10011422801
Saved in:
7
Understanding success and failure in
customer
relationship
management
King, Stephen F.
;
Burgess, Thomas F.
- In:
Industrial marketing management : the international …
37
(
2008
)
4
,
pp. 421-431
Persistent link: https://www.econbiz.de/10003733195
Saved in:
8
Projective customer competence : projecting future customer needs that drive innovation performance
Stanko, Michael A.
;
Bonner, Joseph M.
- In:
Industrial marketing management : the international …
42
(
2013
)
8
,
pp. 1255-1265
Persistent link: https://www.econbiz.de/10010227762
Saved in:
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