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~isPartOf:"Arts and the market"
~isPartOf:"Global business review"
~subject:"Konsumentenverhalten"
~subject:"Web 2.0-Technologien"
~subject:"Website"
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Konsumentenverhalten
Web 2.0-Technologien
Website
Social Web
3
Social web
3
Web 2.0 technologies
3
Consumer behaviour
2
Internet marketing
2
Online-Marketing
2
Beziehungsmarketing
1
Communication
1
Crisis management
1
Cultural economics
1
Hedonic goods
1
Kommunikation
1
Krisenmanagement
1
Kulturökonomik
1
Newspaper
1
Public relations
1
Purchasing behaviour
1
Relationship marketing
1
Social media
1
Theater
1
Theatre
1
Theatre critics
1
Theatre marketing
1
Theatre reviews
1
Zeitung
1
blogs
1
facebook
1
firm-created social media communication (FCSMC)
1
online communication
1
purchase intention (PI)
1
relational maintenance
1
social media
1
user-generated social media communication (UGSMC)
1
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Drake-Brooks, Malisa M.
1
Jha, Bidyanand
1
Kulkarni, Vaibhavi
1
Warne, Russell Thomas
1
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Arts and the market
Global business review
SpringerLink / Bücher
26
HMD : Praxis der Wirtschaftsinformatik
25
I-KNOW '08 and I-MEDIA '08 : International Conferences on Knowledge Management and New Media Technology ; conference proceedings ; [Graz, Austria, September 3 - 5, 2008]
23
Wissensmanagement : das Magazin für Digitalisierung, Vernetzung und Collaboration
23
Online-PR im Web 2.0 : Fallbeispiele aus Wirtschaft und Politik
15
Psychology & marketing
14
Social Media im Personalmarketing : erfolgreich in Netzwerken kommunizieren
13
Cutting-edge social media approaches to business education : teaching with LinkedIn, Facebook, Twitter, Second Life, and blogs
12
Enterprise 2.0 - die digitale Revolution der Unternehmenskultur : warum Personalmanager jetzt gefordert sind
12
International journal of information technology and management : IJITM
12
Social Software in Unternehmen
11
Enterprise 2.0 - Die Kunst, loszulassen
10
Enterprise 2.0 - die Kunst, loszulassen
10
Enterprise Social Networks : Erfolgsfaktoren für die Einführung und Nutzung - Grundlagen, Praxislösungen, Fallbeispiele
10
International journal of market research : JMRS ; the journal of the Market Research Society
10
Journal of business research : JBR
10
Journal of organizational computing and electronic commerce
10
Web 2.0 : neue Perspektiven für Marketing und Medien
10
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
9
Journal of travel and tourism marketing
9
Management information systems : mis quarterly
9
Management science : journal of the Institute for Operations Research and the Management Sciences
9
Public choice
9
Virtual enterprises communities & social networks : Workshop GeNeMe '10 - Gemeinschaften in Neuen Medien, TU Dresden, 07./08.10.2010
9
Wettbewerbsfaktor Business Software : Prozesse erfolgreich mit Software optimieren ; Berichte aus der Praxis
9
ZEW discussion papers
9
Journal of knowledge management
8
Journal of management information systems : JMIS
8
Kultur 2.0 : neue Web-Strategien für das Kulturmanagement im Zeitalter von Social Media
8
The learning organization : TLO ; the international journal of critical studies in organizational learning
8
Virtual enterprises, communities & social networks : Workshop GeNeMe '11 - Gemeinschaften in Neuen Medien, TU Dresden, 07./08.09.2011 ; [eingebunden in die Gesamttagung "Wissens-Gemeinschaften 2011"]
8
Information systems research : ISR
7
International journal of internet marketing and advertising : IJIMA
7
International journal of knowledge management : IJKM ; an official publication of the Information Resources Management Association
7
Knowledge networks : the social software perspective
7
Social media listening and monitoring for business applications
7
Technological forecasting & social change : an international journal
7
International journal of business information systems : IJBIS
6
Journal of vacation marketing : an international journal
6
Long range planning : LRP ; international journal of strategic management
6
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ECONIS (ZBW)
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1
Is it the message or the medium? : relational management during crisis through blogs, facebook and corporate websites
Kulkarni, Vaibhavi
- In:
Global business review
20
(
2019
)
3
,
pp. 743-756
Persistent link: https://www.econbiz.de/10012036111
Saved in:
2
The role of social media communication : empirical study of online purchase intention of financial products
Jha, Bidyanand
- In:
Global business review
20
(
2019
)
6
,
pp. 1445-1461
Persistent link: https://www.econbiz.de/10012137808
Saved in:
3
Comparing the persuasiveness and professionalism of newspaper, blog, and social media sources of information in marketing and reviewing theatre
Warne, Russell Thomas
;
Drake-Brooks, Malisa M.
- In:
Arts and the market
6
(
2016
)
2
,
pp. 166-186
Persistent link: https://www.econbiz.de/10011552869
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