Is it the message or the medium? : relational management during crisis through blogs, facebook and corporate websites
Vaibhavi Kulkarni
| Year of publication: |
2019
|
|---|---|
| Authors: | Kulkarni, Vaibhavi |
| Published in: |
Global business review. - New Delhi [u.a.] : SAGE Publ., ISSN 0973-0664, ZDB-ID 2211884-6. - Vol. 20.2019, 3, p. 743-756
|
| Subject: | Crisis management | social media | relational maintenance | blogs | facebook | online communication | Social Web | Social web | Öffentlichkeitsarbeit | Public relations | Web 2.0-Technologien | Web 2.0 technologies | Krisenmanagement | Online-Marketing | Internet marketing | Website | Beziehungsmarketing | Relationship marketing |
Online Resource
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1177/0972150918761986 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10012036111