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~isPartOf:"Asia Pacific business review"
~isPartOf:"British journal of management"
~isPartOf:"International journal of electronic marketing and retailing : IJEMR"
~isPartOf:"Journal of business research : JBR"
~isPartOf:"Journal of retailing and consumer services"
~isPartOf:"The journal of consumer marketing"
~person:"Beatty, Sharon E."
~person:"Cleveland, Mark"
~person:"Kaur, Puneet"
~person:"Ko, Eunju"
~person:"Paul, Justin"
~person:"Roy, Sanjit"
~person:"Seo, Yuri"
~person:"Sharma, Piyush"
~subject:"Consumer behaviour"
~subject:"Indien"
~subject:"Innovation"
~subject:"Konsumentenverhalten"
~subject:"Social Web"
~subject:"Welt"
~type_genre:"Article in journal"
~type_genre:"Conference paper"
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Consumer behaviour
Indien
Innovation
Konsumentenverhalten
Social Web
Welt
Brand management
29
Markenführung
29
Relationship marketing
26
Beziehungsmarketing
25
Luxury goods
22
Luxusgüter
22
Social web
17
Brand image
16
Cultural identity
16
Globalization
16
Kulturelle Identität
16
Markenimage
16
Bibliometrics
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Bibliometrie
15
Brand
15
Globalisierung
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Dienstleistungsqualität
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Markenartikel
14
Marketing management
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Marketingmanagement
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Service quality
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Customer satisfaction
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Fashion
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Internet marketing
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Kundenzufriedenheit
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Mode
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Online-Marketing
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Innovation management
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Innovationsmanagement
11
China
10
Confidence
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Einzelhandel
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Personality psychology
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Persönlichkeitspsychologie
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130
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Collection of articles of several authors
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English
132
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Beatty, Sharon E.
Cleveland, Mark
Kaur, Puneet
Ko, Eunju
Paul, Justin
Roy, Sanjit
Seo, Yuri
Sharma, Piyush
Laroche, Michel
34
Septianto, Felix
28
Dwivedi, Yogesh Kumar
24
Dhir, Amandeep
22
Prentice, Catherine
22
Pantano, Eleonora
21
Huarng, Kun-Huang
20
Rana, Nripendra P.
19
Park, Jungkun
18
Talwar, Shalini
18
Thaichon, Park
18
Richard, Marie-Odile
17
Chebat, Jean-Charles
16
Diamantopoulos, Adamantios
16
Pereira, Vijay
16
Das, Gopal
15
Dennis, Charles
15
Jebarajakirthy, Charles
15
Valette-Florence, Pierre
15
Gustafsson, Anders
14
Parida, Vinit
14
Teng, Lefa
14
Bouncken, Ricarda B.
13
Loureiro, Sandra Maria Correia
13
Malik, Ashish
13
Balaji, M. S.
12
Bartikowski, Boris
12
Filieri, Raffaele
12
Klaus, Philipp
12
Lombart, Cindy
12
Lunardo, Renaud
12
Mortimer, Gary
12
Oghazi, Pejvak
12
Otterbring, Tobias
12
Rowley, Chris
12
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Asia Pacific business review
British journal of management
International journal of electronic marketing and retailing : IJEMR
Journal of business research : JBR
Journal of retailing and consumer services
The journal of consumer marketing
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
12
Technological forecasting & social change : an international journal
10
International marketing review
9
The journal of services marketing
9
Asia Pacific journal of marketing and logistics
7
Business strategy and the environment
6
International journal of advertising : the review of marketing communications
6
International journal of consumer studies
6
Journal of strategic marketing
6
European journal of marketing : EJM
5
European management journal
5
Journal of marketing management : JMM ; journal of the Academy of Marketing
5
Marketing intelligence & planning
5
Psychology & marketing
5
Journal of international consumer marketing
4
Journal of marketing theory and practice
4
European journal of marketing
3
International journal of advertising : the quarterly review of marketing communications
3
International journal of hospitality management
3
International journal of market research
3
Journal of consumer behaviour
3
Journal of consumer behaviour : an international research review
3
International business review : the official journal of the European International Business Academy
2
International journal of Indian culture and business management
2
Journal of advertising : official publication of the American Academy of Advertising
2
Journal of business ethics : JBE
2
Journal of consumer research : JCR ; an interdisciplinary bimonthly
2
Journal of international business studies : JIBS ; an official journal of the Academy of International Business
2
Journal of international marketing
2
Journal of knowledge management
2
Journal of marketing management : MM
2
Journal of marketing theory and practice : JMTP
2
Journal of research in interactive marketing : interactive marketing and computer-mediated communication
2
Journal of travel research : a quarterly publication of the Travel and Tourism Research Association
2
Qualitative market research : an international journal
2
Small business economics : an international journal
2
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ECONIS (ZBW)
132
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132
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1
How micro- (vs. mega-) influencers generate word of mouth in the digital economy age : the moderating role of mindset
Li, Wenting
;
Zhao, Fang
;
Lee, Ji Min
;
Park, Jiwoon
; …
- In:
Journal of business research : JBR
171
(
2024
),
pp. 1-15
Persistent link: https://www.econbiz.de/10014536007
Saved in:
2
When mass meets prestige : the impact of symbolic motivations, inspirations, and purchase intentions for Masstige products
Mansoor, Mahnaz
;
Paul, Justin
;
Saeed, Abid
;
Hwa, Jacky …
- In:
Journal of business research : JBR
176
(
2024
),
pp. 1-15
Persistent link: https://www.econbiz.de/10014550370
Saved in:
3
Analyzing the food waste reduction intentions of UK households : a Value-attitude-behavior (VAB) theory perspective
Habib, Muhammad Danish
;
Kaur, Puneet
;
Sharma, Veenu
; …
- In:
Journal of retailing and consumer services
75
(
2023
),
pp. 1-11
Persistent link: https://www.econbiz.de/10014372559
Saved in:
4
Brexit or brand it? : the effects of attitude towards brexit and reshored brands on consumer purchase intention
Dey, Bidit Lal
;
Sharifah Faridah Syed Alwi
;
Babu, …
- In:
British journal of management
34
(
2023
)
3
,
pp. 1215-1237
Persistent link: https://www.econbiz.de/10014336272
Saved in:
5
Cross-national consistency of place-related identity dispositions as antecedents of global brand advocacy among ethnic Chinese at home and abroad
Cleveland, Mark
;
Bartikowski, Boris
- In:
Journal of business research : JBR
155
(
2023
)
2
,
pp. 1-13
Persistent link: https://www.econbiz.de/10013492752
Saved in:
6
Customer engagement with digitalized interactive platforms in retailing
Roy, Sanjit
;
Gaganpreet Singh
;
Sadeque, Saalem
; …
- In:
Journal of business research : JBR
164
(
2023
),
pp. 1-15
Persistent link: https://www.econbiz.de/10014303995
Saved in:
7
Don't touch the merchandise! : factors associated with consumer preference for contact free shopping
Jeong, Dayun
;
Ko, Eunju
;
Taylor, Charles Raymond
- In:
Journal of business research : JBR
154
(
2023
),
pp. 1-10
Persistent link: https://www.econbiz.de/10013468635
Saved in:
8
INNOSERV: generalized scale for perceived service innovation
Monahar, Sridhar
;
Paul, Justin
;
Strong, Carolyn
; …
- In:
Journal of business research : JBR
160
(
2023
),
pp. 1-14
Persistent link: https://www.econbiz.de/10014294783
Saved in:
9
An international and cross-cultural perspective on "the wired consumer" : the digital divide and device difference dilemmas
Papadopoulos, Nicolas G.
;
Cleveland, Mark
- In:
Journal of business research : JBR
156
(
2023
),
pp. 1-11
Persistent link: https://www.econbiz.de/10013534131
Saved in:
10
Resistance of multiple stakeholders to e-health innovations : integration of fundamental insights and guiding research paths
Talwar, Shalini
;
Dhir, Amandeep
;
Islam, Nazrul
;
Kaur, Puneet
- In:
Journal of business research : JBR
166
(
2023
),
pp. 1-27
Persistent link: https://www.econbiz.de/10014368187
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