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~isPartOf:"Asia Pacific business review"
~isPartOf:"British journal of management"
~isPartOf:"International journal of electronic marketing and retailing : IJEMR"
~isPartOf:"Journal of business research : JBR"
~isPartOf:"Journal of retailing and consumer services"
~person:"Beatty, Sharon E."
~person:"Cleveland, Mark"
~person:"Kaur, Puneet"
~person:"Ko, Eunju"
~person:"Paul, Justin"
~person:"Richard, Marie-Odile"
~person:"Roy, Sanjit"
~person:"Seo, Yuri"
~person:"Sharma, Piyush"
~subject:"Consumer behaviour"
~subject:"Indien"
~subject:"Innovation management"
~subject:"Innovation"
~subject:"Konsumentenverhalten"
~subject:"Kundenzufriedenheit"
~subject:"Social Web"
~subject:"Welt"
~type_genre:"Article in journal"
~type_genre:"Conference paper"
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Consumer behaviour
Indien
Innovation management
Innovation
Konsumentenverhalten
Kundenzufriedenheit
Social Web
Welt
Brand management
33
Markenführung
33
Relationship marketing
28
Beziehungsmarketing
27
Luxury goods
23
Luxusgüter
23
Brand image
20
Internet marketing
20
Markenimage
20
Online-Marketing
20
Social web
20
Brand
18
Cultural identity
18
Kulturelle Identität
18
Markenartikel
17
Bibliometrics
16
Bibliometrie
16
Globalization
16
Dienstleistungsqualität
15
Globalisierung
15
Service quality
15
China
14
Marketing management
14
Marketingmanagement
14
Online retailing
14
Online-Handel
14
Customer satisfaction
13
Fashion
13
Mode
13
Confidence
12
Emotion
12
Vertrauen
12
Innovationsmanagement
11
International marketing
10
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Undetermined
117
Free
2
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Article
147
Book / Working Paper
2
Type of publication (narrower categories)
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Article in journal
Conference paper
Aufsatz in Zeitschrift
149
Aufsatzsammlung
1
Collection of articles of several authors
1
Konferenzbeitrag
1
Sammelwerk
1
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Language
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English
149
Author
All
Beatty, Sharon E.
Cleveland, Mark
Kaur, Puneet
Ko, Eunju
Paul, Justin
Richard, Marie-Odile
Roy, Sanjit
Seo, Yuri
Sharma, Piyush
Laroche, Michel
35
Septianto, Felix
28
Dwivedi, Yogesh Kumar
24
Pantano, Eleonora
24
Dhir, Amandeep
23
Prentice, Catherine
23
Chebat, Jean-Charles
22
Huarng, Kun-Huang
21
Park, Jungkun
21
Rana, Nripendra P.
19
Talwar, Shalini
19
Pereira, Vijay
18
Thaichon, Park
18
Dennis, Charles
16
Diamantopoulos, Adamantios
16
Das, Gopal
15
Gustafsson, Anders
15
Jebarajakirthy, Charles
15
Parida, Vinit
15
Valette-Florence, Pierre
15
Bouncken, Ricarda B.
14
Malik, Ashish
14
Söderlund, Magnus
14
Bartikowski, Boris
13
Lombart, Cindy
13
Loureiro, Sandra Maria Correia
13
Oghazi, Pejvak
13
Rowley, Chris
13
Teng, Lefa
13
Balaji, M. S.
12
Donthu, Naveen
12
Filieri, Raffaele
12
Klaus, Philipp
12
Kukar-Kinney, Monika
12
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Asia Pacific business review
British journal of management
International journal of electronic marketing and retailing : IJEMR
Journal of business research : JBR
Journal of retailing and consumer services
The journal of services marketing
15
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
12
Technological forecasting & social change : an international journal
10
International marketing review
9
Asia Pacific journal of marketing and logistics
7
Business strategy and the environment
6
European management journal
6
International journal of consumer studies
6
Journal of strategic marketing
6
Marketing intelligence & planning
6
European journal of marketing : EJM
5
International journal of advertising : the review of marketing communications
5
Journal of marketing management : JMM ; journal of the Academy of Marketing
5
Journal of service research : JSR
5
Psychology & marketing
5
International journal of hospitality management
4
Journal of international consumer marketing
4
Journal of marketing theory and practice
4
The journal of consumer marketing
4
European journal of marketing
3
International journal of advertising : the quarterly review of marketing communications
3
International journal of market research
3
Journal of consumer behaviour
3
Journal of consumer behaviour : an international research review
3
Journal of marketing management : MM
3
Journal of the Academy of Marketing Science
3
Small business economics : an international journal
3
Technovation : the international journal of technological innovation, entrepreneurship and technology management
3
International business review : the official journal of the European International Business Academy
2
International journal of Indian culture and business management
2
Journal of advertising : official publication of the American Academy of Advertising
2
Journal of consumer research : JCR ; an interdisciplinary bimonthly
2
Journal of international business studies : JIBS ; an official journal of the Academy of International Business
2
Journal of international marketing
2
Journal of knowledge management
2
Journal of marketing theory and practice : JMTP
2
Journal of research in interactive marketing : interactive marketing and computer-mediated communication
2
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Source
All
ECONIS (ZBW)
149
Showing
1
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10
of
149
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articles prioritized
date (newest first)
date (oldest first)
1
How micro- (vs. mega-) influencers generate word of mouth in the digital economy age : the moderating role of mindset
Li, Wenting
;
Zhao, Fang
;
Lee, Ji Min
;
Park, Jiwoon
; …
- In:
Journal of business research : JBR
171
(
2024
),
pp. 1-15
Persistent link: https://www.econbiz.de/10014536007
Saved in:
2
When mass meets prestige : the impact of symbolic motivations, inspirations, and purchase intentions for Masstige products
Mansoor, Mahnaz
;
Paul, Justin
;
Saeed, Abid
;
Hwa, Jacky …
- In:
Journal of business research : JBR
176
(
2024
),
pp. 1-15
Persistent link: https://www.econbiz.de/10014550370
Saved in:
3
Analyzing the food waste reduction intentions of UK households : a Value-attitude-behavior (VAB) theory perspective
Habib, Muhammad Danish
;
Kaur, Puneet
;
Sharma, Veenu
; …
- In:
Journal of retailing and consumer services
75
(
2023
),
pp. 1-11
Persistent link: https://www.econbiz.de/10014372559
Saved in:
4
Brexit or brand it? : the effects of attitude towards brexit and reshored brands on consumer purchase intention
Dey, Bidit Lal
;
Sharifah Faridah Syed Alwi
;
Babu, …
- In:
British journal of management
34
(
2023
)
3
,
pp. 1215-1237
Persistent link: https://www.econbiz.de/10014336272
Saved in:
5
Cross-national consistency of place-related identity dispositions as antecedents of global brand advocacy among ethnic Chinese at home and abroad
Cleveland, Mark
;
Bartikowski, Boris
- In:
Journal of business research : JBR
155
(
2023
)
2
,
pp. 1-13
Persistent link: https://www.econbiz.de/10013492752
Saved in:
6
Customer engagement with digitalized interactive platforms in retailing
Roy, Sanjit
;
Gaganpreet Singh
;
Sadeque, Saalem
; …
- In:
Journal of business research : JBR
164
(
2023
),
pp. 1-15
Persistent link: https://www.econbiz.de/10014303995
Saved in:
7
Don't touch the merchandise! : factors associated with consumer preference for contact free shopping
Jeong, Dayun
;
Ko, Eunju
;
Taylor, Charles Raymond
- In:
Journal of business research : JBR
154
(
2023
),
pp. 1-10
Persistent link: https://www.econbiz.de/10013468635
Saved in:
8
INNOSERV: generalized scale for perceived service innovation
Monahar, Sridhar
;
Paul, Justin
;
Strong, Carolyn
; …
- In:
Journal of business research : JBR
160
(
2023
),
pp. 1-14
Persistent link: https://www.econbiz.de/10014294783
Saved in:
9
An international and cross-cultural perspective on "the wired consumer" : the digital divide and device difference dilemmas
Papadopoulos, Nicolas G.
;
Cleveland, Mark
- In:
Journal of business research : JBR
156
(
2023
),
pp. 1-11
Persistent link: https://www.econbiz.de/10013534131
Saved in:
10
Resistance of multiple stakeholders to e-health innovations : integration of fundamental insights and guiding research paths
Talwar, Shalini
;
Dhir, Amandeep
;
Islam, Nazrul
;
Kaur, Puneet
- In:
Journal of business research : JBR
166
(
2023
),
pp. 1-27
Persistent link: https://www.econbiz.de/10014368187
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