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~isPartOf:"Asia Pacific business review"
~isPartOf:"British journal of management"
~isPartOf:"Journal of business research : JBR"
~isPartOf:"Journal of retailing and consumer services"
~language:"eng"
~language:"spa"
~person:"Beatty, Sharon E."
~person:"Cleveland, Mark"
~person:"Paul, Justin"
~person:"Roy, Sanjit"
~person:"Seo, Yuri"
~type_genre:"Article in journal"
~type_genre:"Aufsatz in Zeitschrift"
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Consumer behaviour
62
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62
Brand management
17
Markenführung
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Cultural identity
16
Kulturelle Identität
16
Relationship marketing
14
Beziehungsmarketing
13
Bibliometrics
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Beatty, Sharon E.
Cleveland, Mark
Paul, Justin
Roy, Sanjit
Seo, Yuri
Rowley, Chris
87
Laroche, Michel
48
Dwivedi, Yogesh Kumar
42
Dhir, Amandeep
39
Huarng, Kun-Huang
39
Chebat, Jean-Charles
37
Pereira, Vijay
37
Parida, Vinit
36
Ko, Eunju
35
Oghazi, Pejvak
35
Sharma, Piyush
34
Warner, Malcolm
34
Septianto, Felix
33
Prentice, Catherine
32
Pantano, Eleonora
31
Park, Jungkun
29
Vrontis, Demetris
29
Woodside, Arch G.
28
Kraus, Sascha
27
Wincent, Joakim
27
Gustafsson, Anders
26
Foroudi, Pantea
25
Kaur, Puneet
25
Rana, Nripendra P.
25
Talwar, Shalini
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Babin, Barry J.
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Malik, Ashish
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Thaichon, Park
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Dennis, Charles
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Valette-Florence, Pierre
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Adomako, Samuel
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Diamantopoulos, Adamantios
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Gupta, Suraksha
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Khan, Zaheer
21
Richard, Marie-Odile
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Jebarajakirthy, Charles
20
Kumar, Satish
20
Melewar, T. C.
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Yan, Ruiliang
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Asia Pacific business review
British journal of management
Journal of business research : JBR
Journal of retailing and consumer services
Journal of strategic marketing
10
European management journal
9
Journal of marketing theory and practice
8
International journal of consumer studies
7
International marketing review
7
Technological forecasting & social change : an international journal
7
International journal of hospitality management
6
Journal of service research : JSR
6
The journal of services marketing
6
International business review : the official journal of the European International Business Academy
5
Journal of advertising
5
Journal of marketing management : JMM ; journal of the Academy of Marketing
5
Journal of travel research : a quarterly publication of the Travel and Tourism Research Association
5
Asia Pacific journal of marketing and logistics
4
Business strategy and the environment
4
Psychology & marketing
4
The journal of consumer marketing
4
European journal of marketing
3
International journal of market research
3
Journal of East-West business
3
Journal of consumer behaviour : an international research review
3
Journal of marketing management : MM
3
Journal of marketing theory and practice : JMTP
3
Journal of service theory and practice
3
Small business economics : an international journal
3
The International trade journal
3
The international journal of bank marketing : IJBM
3
The service industries journal
3
British journal of management : BJM
2
Competitiveness review : an international business journal incorporating Journal of global competitiveness
2
International journal of Indian culture and business management
2
Journal of advertising : official publication of the American Academy of Advertising
2
Journal of consumer behaviour
2
Journal of consumer research : JCR ; an interdisciplinary bimonthly
2
Journal of research in interactive marketing : interactive marketing and computer-mediated communication
2
Journal of service theory and practice : JSTP
2
Journal of the Academy of Marketing Science
2
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ECONIS (ZBW)
100
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1
Foreign market entry modes of family firms : a review and research agenda
Jain, Apoorva
;
Thukral, Sonal
;
Paul, Justin
- In:
Journal of business research : JBR
172
(
2024
),
pp. 1-17
Persistent link: https://www.econbiz.de/10014546972
Saved in:
2
How micro- (vs. mega-) influencers generate word of mouth in the digital economy age : the moderating role of mindset
Li, Wenting
;
Zhao, Fang
;
Lee, Ji Min
;
Park, Jiwoon
; …
- In:
Journal of business research : JBR
171
(
2024
),
pp. 1-15
Persistent link: https://www.econbiz.de/10014536007
Saved in:
3
When mass meets prestige : the impact of symbolic motivations, inspirations, and purchase intentions for Masstige products
Mansoor, Mahnaz
;
Paul, Justin
;
Saeed, Abid
;
Hwa, Jacky …
- In:
Journal of business research : JBR
176
(
2024
),
pp. 1-15
Persistent link: https://www.econbiz.de/10014550370
Saved in:
4
Brexit or brand it? : the effects of attitude towards brexit and reshored brands on consumer purchase intention
Dey, Bidit Lal
;
Sharifah Faridah Syed Alwi
;
Babu, …
- In:
British journal of management
34
(
2023
)
3
,
pp. 1215-1237
Persistent link: https://www.econbiz.de/10014336272
Saved in:
5
Cross-national consistency of place-related identity dispositions as antecedents of global brand advocacy among ethnic Chinese at home and abroad
Cleveland, Mark
;
Bartikowski, Boris
- In:
Journal of business research : JBR
155
(
2023
)
2
,
pp. 1-13
Persistent link: https://www.econbiz.de/10013492752
Saved in:
6
Customer engagement with digitalized interactive platforms in retailing
Roy, Sanjit
;
Gaganpreet Singh
;
Sadeque, Saalem
; …
- In:
Journal of business research : JBR
164
(
2023
),
pp. 1-15
Persistent link: https://www.econbiz.de/10014303995
Saved in:
7
Digital entrepreneurship research : a systematic review
Paul, Justin
;
Alhassan, Ibrahim
;
Binsaif, Nasser
; …
- In:
Journal of business research : JBR
156
(
2023
),
pp. 1-19
Persistent link: https://www.econbiz.de/10013534228
Saved in:
8
INNOSERV: generalized scale for perceived service innovation
Monahar, Sridhar
;
Paul, Justin
;
Strong, Carolyn
; …
- In:
Journal of business research : JBR
160
(
2023
),
pp. 1-14
Persistent link: https://www.econbiz.de/10014294783
Saved in:
9
An international and cross-cultural perspective on "the wired consumer" : the digital divide and device difference dilemmas
Papadopoulos, Nicolas G.
;
Cleveland, Mark
- In:
Journal of business research : JBR
156
(
2023
),
pp. 1-11
Persistent link: https://www.econbiz.de/10013534131
Saved in:
10
Is digital transformation threatened? : a systematic literature review of the factors influencing firms' digital transformation and internationalization
Feliciano-Cestero, María M.
;
Ameen, Nisreen
;
Kotabe, …
- In:
Journal of business research : JBR
157
(
2023
),
pp. 1-22
Persistent link: https://www.econbiz.de/10014229164
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