//--> //--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~isPartOf:"Asia Pacific business review"
~isPartOf:"British journal of management"
~isPartOf:"Journal of business research : JBR"
~isPartOf:"Qualitative market research : an international journal"
~language:"eng"
~language:"spa"
~person:"Beatty, Sharon E."
~person:"Behl, Abhishek"
~person:"Budhwar, Pawan S."
~person:"Kim, Kyung Hoon"
~person:"Ko, Eunju"
~person:"Liu, Martin J."
~person:"Malik, Ashish"
~person:"Paul, Justin"
~person:"Roy, Sanjit"
~person:"Seo, Yuri"
~person:"Veloutsou, Cleopatra"
~person:"Viswanathan, Madhu"
~type_genre:"Article in journal"
~type_genre:"Conference paper"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search:
Narrow search
Delete all filters
| 20 applied filters
Year of publication
From:
To:
Subject
All
Consumer behaviour
85
Konsumentenverhalten
85
Brand management
40
Markenführung
40
Relationship marketing
28
Beziehungsmarketing
27
Brand image
23
Markenimage
23
Social Web
23
Social web
23
Luxury goods
21
Luxusgüter
21
Bibliometrics
19
Bibliometrie
19
Fashion
18
Internet marketing
18
Mode
18
Online-Marketing
18
Marketing management
16
Marketingmanagement
16
Brand
15
Innovation
15
India
14
Indien
14
Markenartikel
13
Nachhaltige Entwicklung
12
Sustainable development
12
Innovation management
11
Innovationsmanagement
11
Customer value
9
Digitalisierung
9
Digitization
9
Emerging economies
9
Kundenwert
9
Multinationales Unternehmen
9
Transnational corporation
9
Coronavirus
8
Nachhaltigkeit
8
Personality psychology
8
Persönlichkeitspsychologie
8
more ...
less ...
Online availability
All
Undetermined
139
Free
7
Type of publication
All
Article
184
Book / Working Paper
6
Type of publication (narrower categories)
All
Article in journal
Conference paper
Aufsatz in Zeitschrift
190
Collection of articles of several authors
6
Sammelwerk
6
Aufsatzsammlung
2
Konferenzbeitrag
2
Festschrift
1
more ...
less ...
Language
All
English
Spanish
Author
All
Beatty, Sharon E.
Behl, Abhishek
Budhwar, Pawan S.
Kim, Kyung Hoon
Ko, Eunju
Liu, Martin J.
Malik, Ashish
Paul, Justin
Roy, Sanjit
Seo, Yuri
Veloutsou, Cleopatra
Viswanathan, Madhu
Rowley, Chris
87
Laroche, Michel
42
Huarng, Kun-Huang
39
Pereira, Vijay
37
Parida, Vinit
36
Oghazi, Pejvak
34
Warner, Malcolm
34
Vrontis, Demetris
31
Foroudi, Pantea
29
Sharma, Piyush
29
Woodside, Arch G.
29
Melewar, T. C.
28
Dwivedi, Yogesh Kumar
27
Kraus, Sascha
27
Wincent, Joakim
27
Gupta, Suraksha
26
Chebat, Jean-Charles
25
Valette-Florence, Pierre
22
Adomako, Samuel
21
Diamantopoulos, Adamantios
21
Gustafsson, Anders
21
Khan, Zaheer
21
Kumar, Satish
20
Babin, Barry J.
19
Bartikowski, Boris
19
Dhir, Amandeep
19
Oh, Ingyu
19
Yu, Tiffany Hui-Kuang
19
Bouncken, Ricarda B.
18
Dennis, Charles
18
Walsh, Gianfranco
18
Yang, Zhiyong
18
Cleveland, Mark
17
Donthu, Naveen
17
Hultman, Magnus
17
Johnston, Wesley J.
17
more ...
less ...
Published in...
All
Asia Pacific business review
British journal of management
Journal of business research : JBR
Qualitative market research : an international journal
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
21
Journal of retailing and consumer services
20
Technological forecasting & social change : an international journal
17
Industrial marketing management : the international journal for industrial and high-tech firms
16
International marketing review
12
The international journal of human resource management
12
European management journal
11
International business review : the official journal of the European International Business Academy
11
Journal of strategic marketing
11
Psychology & marketing
10
Asia Pacific journal of marketing and logistics
9
Journal of marketing management : MM
9
Thunderbird international business review
9
Human resource management review
8
International journal of consumer studies
8
International journal of human resource management
8
Journal of marketing theory and practice
8
Asian business & management
7
Human resource management
7
International journal of advertising : the review of marketing communications
7
Journal of knowledge management
7
The journal of consumer marketing
7
The journal of product innovation management : an international publication of the Product Development & Management Association
7
The journal of services marketing
7
International journal of hospitality management
6
International journal of manpower
6
Journal of international management
6
Journal of macromarketing : examining the interactions among markets, marketing, and society
6
Journal of marketing management : JMM ; journal of the Academy of Marketing
6
Journal of public policy & marketing
6
Journal of public policy & marketing : JPP & M ; an annual publ. of the Division of Research, Graduate School of Business Administration, University of Michigan
6
Journal of service research : JSR
6
Journal of world business : JWB
6
The journal of product & brand management
6
Business strategy and the environment
5
Human resource management journal : HRMJ ; the definitive journal linking human resource management policy and practice
5
International journal of advertising : the quarterly review of marketing communications
5
more ...
less ...
Source
All
ECONIS (ZBW)
190
Showing
1
-
10
of
190
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
Foreign market entry modes of family firms : a review and research agenda
Jain, Apoorva
;
Thukral, Sonal
;
Paul, Justin
- In:
Journal of business research : JBR
172
(
2024
),
pp. 1-17
Persistent link: https://www.econbiz.de/10014546972
Saved in:
2
How micro- (vs. mega-) influencers generate word of mouth in the digital economy age : the moderating role of mindset
Li, Wenting
;
Zhao, Fang
;
Lee, Ji Min
;
Park, Jiwoon
; …
- In:
Journal of business research : JBR
171
(
2024
),
pp. 1-15
Persistent link: https://www.econbiz.de/10014536007
Saved in:
3
On the antipodes of love and hate : the conception and measurement of brand polarization
Osuna Ramírez, Sergio Andrés
;
Veloutsou, Cleopatra
; …
- In:
Journal of business research : JBR
179
(
2024
),
pp. 1-15
Persistent link: https://www.econbiz.de/10014555852
Saved in:
4
Revitalizing sustainable reshoring brands : understanding the customer perspective on the roles of motivation attributions and the institutionalization process
Yuan, Ruizhi
;
Luo, Jun
;
Liu, Martin J.
;
Sivarajah, …
- In:
British journal of management
35
(
2024
)
2
,
pp. 893-913
Persistent link: https://www.econbiz.de/10014535422
Saved in:
5
When mass meets prestige : the impact of symbolic motivations, inspirations, and purchase intentions for Masstige products
Mansoor, Mahnaz
;
Paul, Justin
;
Saeed, Abid
;
Hwa, Jacky …
- In:
Journal of business research : JBR
176
(
2024
),
pp. 1-15
Persistent link: https://www.econbiz.de/10014550370
Saved in:
6
Brexit or brand it? : the effects of attitude towards brexit and reshored brands on consumer purchase intention
Dey, Bidit Lal
;
Sharifah Faridah Syed Alwi
;
Babu, …
- In:
British journal of management
34
(
2023
)
3
,
pp. 1215-1237
Persistent link: https://www.econbiz.de/10014336272
Saved in:
7
Customer engagement with digitalized interactive platforms in retailing
Roy, Sanjit
;
Gaganpreet Singh
;
Sadeque, Saalem
; …
- In:
Journal of business research : JBR
164
(
2023
),
pp. 1-15
Persistent link: https://www.econbiz.de/10014303995
Saved in:
8
Digital entrepreneurship research : a systematic review
Paul, Justin
;
Alhassan, Ibrahim
;
Binsaif, Nasser
; …
- In:
Journal of business research : JBR
156
(
2023
),
pp. 1-19
Persistent link: https://www.econbiz.de/10013534228
Saved in:
9
Does personalized advertising have their best interests at heart? : a quantitative study of narcissists' SNS use among Generation Z consumers
Wang, Zi
;
Yuan, Ruizhi
;
Luo, Jun
;
Liu, Martin J.
; …
- In:
Journal of business research : JBR
165
(
2023
),
pp. 1-15
Persistent link: https://www.econbiz.de/10014333337
Saved in:
10
Don't touch the merchandise! : factors associated with consumer preference for contact free shopping
Jeong, Dayun
;
Ko, Eunju
;
Taylor, Charles Raymond
- In:
Journal of business research : JBR
154
(
2023
),
pp. 1-10
Persistent link: https://www.econbiz.de/10013468635
Saved in:
1
2
3
4
5
6
7
8
9
10
Next
Last
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->