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~isPartOf:"Asia Pacific business review"
~isPartOf:"International business review : the official journal of the European International Business Academy"
~isPartOf:"International journal of business excellence"
~isPartOf:"Journal of business research : JBR"
~isPartOf:"Qualitative market research : an international journal"
~language:"eng"
~language:"spa"
~person:"Beatty, Sharon E."
~person:"Behl, Abhishek"
~person:"Kim, Kyung Hoon"
~person:"Ko, Eunju"
~person:"Liu, Martin J."
~person:"Malik, Ashish"
~person:"Paul, Justin"
~person:"Roy, Sanjit"
~person:"Seo, Yuri"
~person:"Veloutsou, Cleopatra"
~person:"Viswanathan, Madhu"
~subject:"Beziehungsmarketing"
~subject:"Indien"
~subject:"Kundenwert"
~subject:"Nachhaltige Entwicklung"
~type_genre:"Article in journal"
~type_genre:"Conference paper"
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Beziehungsmarketing
Indien
Kundenwert
Nachhaltige Entwicklung
Consumer behaviour
86
Konsumentenverhalten
86
Brand management
41
Markenführung
41
Relationship marketing
28
Brand image
23
Markenimage
23
Social Web
23
Social web
23
Luxury goods
21
Luxusgüter
21
Bibliometrics
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Bibliometrie
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18
Internet marketing
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Online-Marketing
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Marketingmanagement
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Markenartikel
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India
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9
Emerging economies
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Digitalisierung
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Digitization
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Globalisierung
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Personality psychology
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Persönlichkeitspsychologie
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Konferenzbeitrag
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Beatty, Sharon E.
Behl, Abhishek
Kim, Kyung Hoon
Ko, Eunju
Liu, Martin J.
Malik, Ashish
Paul, Justin
Roy, Sanjit
Seo, Yuri
Veloutsou, Cleopatra
Viswanathan, Madhu
Pereira, Vijay
10
Munjal, Surender
9
Balaji, M. S.
8
Budhwar, Pawan S.
7
Sharma, Piyush
7
Svensson, Göran
7
Banwet, D. K.
6
Rahman, Zillur
6
Akter, Shahriar
5
Cavusgil, Erin
5
Hultman, Magnus
5
Kumar, Vikas
5
McLean, Graeme J.
5
Pramod, V. R.
5
Agnihotri, Raj
4
Babin, Barry J.
4
Chatterjee, Sheshadri
4
Chebat, Jean-Charles
4
Gupta, Suraksha
4
Gustafsson, Anders
4
Lervik-Olsen, Line
4
Mandler, Timo
4
Noble, Stephanie M.
4
Oghazi, Pejvak
4
Rowley, Chris
4
Roy, Subhadip
4
Schumann, Jan Hendrik
4
Sivarajah, Uthayasankar
4
Valette-Florence, Pierre
4
Woodside, Arch G.
4
Wünderlich, Nancy V.
4
Abosag, Ibrahim
3
Adomako, Samuel
3
Aiello, Gaetano
3
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Asia Pacific business review
International business review : the official journal of the European International Business Academy
International journal of business excellence
Journal of business research : JBR
Qualitative market research : an international journal
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
10
Journal of strategic marketing
7
Industrial marketing management : the international journal for industrial and high-tech firms
4
Journal of retailing and consumer services
4
Journal of service research : JSR
4
Technological forecasting & social change : an international journal
4
The journal of services marketing
4
International marketing review
3
Journal of macromarketing : examining the interactions among markets, marketing, and society
3
Management decision
3
The journal of consumer marketing
3
The journal of product & brand management
3
The journal of product innovation management : an international publication of the Product Development & Management Association
3
Business strategy and the environment
2
International journal of Indian culture and business management
2
International journal of advertising : the quarterly review of marketing communications
2
International journal of advertising : the review of marketing communications
2
International journal of consumer studies
2
International journal of human resource management
2
Journal of international management
2
Journal of marketing management : JMM ; journal of the Academy of Marketing
2
Psychology & marketing
2
The international journal of bank marketing : IJBM
2
Asia Pacific journal of marketing and logistics
1
Benchmarking : an international journal ; BIJ
1
British journal of management
1
Electronic commerce research
1
European journal of marketing
1
European management review : EMR
1
Foreign trade review : quarterly journal of Indian Institute of Foreign Trade
1
Human resource management
1
International journal of electronic marketing and retailing : IJEMR
1
International journal of entrepreneurial behavior & research
1
International journal of hospitality management
1
International journal of innovation and sustainable development : IJISD
1
International journal of learning and change : IJLC
1
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ECONIS (ZBW)
52
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52
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1
On the antipodes of love and hate : the conception and measurement of brand polarization
Osuna Ramírez, Sergio Andrés
;
Veloutsou, Cleopatra
; …
- In:
Journal of business research : JBR
179
(
2024
),
pp. 1-15
Persistent link: https://www.econbiz.de/10014555852
Saved in:
2
Customer engagement with digitalized interactive platforms in retailing
Roy, Sanjit
;
Gaganpreet Singh
;
Sadeque, Saalem
; …
- In:
Journal of business research : JBR
164
(
2023
),
pp. 1-15
Persistent link: https://www.econbiz.de/10014303995
Saved in:
3
Circular economy adoption by SMEs in emerging markets : towards a multilevel conceptual framework
Malik, Ashish
;
Sharma, Piyush
;
Sharma, Piyush
;
Vinu, Ajayan
- In:
Journal of business research : JBR
142
(
2022
),
pp. 605-619
Persistent link: https://www.econbiz.de/10013168425
Saved in:
4
Consumer-brand relationship : a brand hate perspective
Roy, Sanjit
;
Sharma, Apurv
;
Bose, Sunny
;
Gaganpreet Singh
- In:
Journal of business research : JBR
144
(
2022
),
pp. 1293-1304
Persistent link: https://www.econbiz.de/10013185103
Saved in:
5
Cultural personal values and switching costs perceptions : beyond Hofstede
Blut, Markus
;
Beatty, Sharon E.
;
Northington, William Magnus
- In:
Journal of business research : JBR
150
(
2022
),
pp. 339-353
Persistent link: https://www.econbiz.de/10013365721
Saved in:
6
An exploratory study into emerging market SMEs' involvement in the circular economy : evidence from India's indigenous Ayurveda industry
Pereira, Vijay
;
Nandakumar, M. K.
;
Sahasranamam, Sreevas
; …
- In:
Journal of business research : JBR
142
(
2022
),
pp. 188-199
Persistent link: https://www.econbiz.de/10013168123
Saved in:
7
Leveraging cultural and relational capabilities for business model innovation : the case of a digital media EMMNE
Malik, Ashish
;
Sharma, Piyush
;
Kingshott, Russel
; …
- In:
Journal of business research : JBR
149
(
2022
),
pp. 270-282
Persistent link: https://www.econbiz.de/10013325607
Saved in:
8
Luxury customization and self-authenticity : implications for consumer wellbeing
Choi, Dayeon
;
Seo, Yuri
;
Septianto, Felix
;
Ko, Eunju
- In:
Journal of business research : JBR
141
(
2022
),
pp. 243-252
Persistent link: https://www.econbiz.de/10013168058
Saved in:
9
Nursing excellence : a knowledge-based view of developing a healthcare workforce
Malik, Ashish
;
Budhwar, Pawan S.
;
Kandade, Kiran
- In:
Journal of business research : JBR
144
(
2022
),
pp. 472-483
Persistent link: https://www.econbiz.de/10013185001
Saved in:
10
Sustainable innovations in an indigenous Indian Ayurvedic MNE
Malik, Ashish
;
Pereira, Vijay
;
Budhwar, Pawan S.
; …
- In:
Journal of business research : JBR
145
(
2022
),
pp. 402-413
Persistent link: https://www.econbiz.de/10013197915
Saved in:
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