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~isPartOf:"Asia Pacific journal of marketing and logistics"
~isPartOf:"Economics letters"
~isPartOf:"Psychology & marketing"
~language:"eng"
~subject:"Konsumentenverhalten"
~subject:"Volatility"
~type_genre:"Amtsdruckschrift"
~type_genre:"Article in journal"
~type_genre:"Aufsatz in Zeitschrift"
~type_genre:"Bibliografie"
~type_genre:"Bibliographie enthalten"
~type_genre:"Conference paper"
~type_genre:"Handbuch"
~type_genre:"Konferenzbeitrag"
~type_genre:"Ratgeber"
~type_genre:"Systematic review"
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Konsumentenverhalten
Volatility
Theorie
5,173
Theory
5,173
Consumer behaviour
1,199
USA
992
United States
992
Estimation theory
962
Schätztheorie
962
Estimation
688
Schätzung
683
Game theory
637
Spieltheorie
637
Experiment
488
Welt
449
World
449
Time series analysis
439
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439
Monetary policy
389
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388
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318
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287
Auktionstheorie
287
Income distribution
276
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273
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Business cycle
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241
Markenimage
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Schock
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Woodside, Arch G.
10
Yi, Youjae
9
Liu, Matthew Tingchi
7
Thaichon, Park
7
Hollebeek, Linda D.
6
Septianto, Felix
6
Bruwer, Johan
5
Chan, Eugene Y.
5
Das, Gopal
5
Gupta, Rangan
5
Jebarajakirthy, Charles
5
Ko, Eunju
5
Lim, Weng Marc
5
Spence, Charles
5
Bagozzi, Richard P.
4
Bigné Alcañiz, J. Enrique
4
Cheah, Isaac
4
Cheng, Julian Ming Sung
4
Chiu, Weisheng
4
Chu, Rongwei
4
Fam, Kim Shyan
4
Grewal, Dhruv
4
Herrmann, Andreas
4
Kim, Jungkeun
4
Park, Jooyoung
4
Pitt, Leyland F.
4
Pornpitakpan, Chanthika
4
Quach, Sara
4
Rauschnabel, Philipp A.
4
Sauer, Nicola E.
4
Shin, Dong-wan
4
Spagnolo, Nicola
4
Sprott, David E.
4
Sung, Yongjun
4
Tal, Aner
4
Thomas, Veronica L.
4
Tjiptono, Fandy
4
Addis, Michela
3
Ahn, Jiseon
3
Albrecht, Carmen-Maria
3
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Asia Pacific journal of marketing and logistics
Economics letters
Psychology & marketing
Journal of business research : JBR
1,994
Journal of retailing and consumer services
1,931
International journal of consumer studies
760
International journal of hospitality management
725
Energy economics
709
Finance research letters
607
Journal of consumer research : JCR ; an interdisciplinary bimonthly
581
Applied economics
534
International review of financial analysis
429
Journal of banking & finance
412
Management science : journal of the Institute for Operations Research and the Management Sciences
402
The journal of product & brand management
392
Economic modelling
390
International review of economics & finance : IREF
389
Applied economics letters
379
The journal of futures markets
360
The journal of brand management : an international journal
355
European journal of marketing : EJM
348
Journal of consumer psychology : JCP : the official journal of the Society for Consumer Psychology
343
Journal of marketing research : JMR
343
Journal of econometrics
337
The North American journal of economics and finance : a journal of financial economics studies
327
Journal of international consumer marketing
319
Journal of travel and tourism marketing
317
Cogent business & management
309
Journal of marketing management : MM
307
Journal of retailing
304
Journal of marketing communications
295
International journal of retail & distribution management
292
Tourism management : research, policies, practice
292
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
291
The international review of retail, distribution and consumer research
290
Journal of marketing
289
Marketing letters : a journal of research in marketing
289
The journal of consumer marketing
284
Journal of consumer behaviour : an international research review
283
Journal of fashion marketing and management
283
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ECONIS (ZBW)
1,445
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1
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1,445
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1
Adbusting : how advertising altered by activists affects brands
Maier, Erik
;
Mafael, Alexander
- In:
Psychology & marketing
41
(
2024
)
4
,
pp. 938-957
Persistent link: https://www.econbiz.de/10014519056
Saved in:
2
Alexa, it is creeping over me : exploring the impact of privacy concerns on consumer resistance to intelligent voice assistants
Mou, Yupeng
;
Meng, Xiangxue
- In:
Asia Pacific journal of marketing and logistics
36
(
2024
)
2
,
pp. 261-292
Persistent link: https://www.econbiz.de/10014486711
Saved in:
3
Augmented reality marketing and consumer-brand relationships : how closeness drives brand love
Rauschnabel, Philipp A.
;
Hüttl-Maack, Verena
;
Ahuvia, …
- In:
Psychology & marketing
41
(
2024
)
4
,
pp. 819-837
Persistent link: https://www.econbiz.de/10014518840
Saved in:
4
The bittersweet of consumer-human brand relationships in the social media context
Honora, Andreawan
;
Zadeh, Maryam Memar
;
Haggerty, Nicole
- In:
Psychology & marketing
41
(
2024
)
3
,
pp. 547-574
Persistent link: https://www.econbiz.de/10014467612
Saved in:
5
Bleeding hearts and heartless believers : how political ideology impacts consumer grit and moral consumer choices
Pant, Logan
;
Kidwell, Blair
- In:
Psychology & marketing
41
(
2024
)
5
,
pp. 1036-1044
Persistent link: https://www.econbiz.de/10014530890
Saved in:
6
Brand engagement and community user behaviors in online interest communities : exploring a moderated mediation model
Hao, Ruohong
;
Liang, Xiaobei
;
Hu, Meng
- In:
Asia Pacific journal of marketing and logistics
36
(
2024
)
2
,
pp. 512-530
Persistent link: https://www.econbiz.de/10014486755
Saved in:
7
Breaking the mold with effective communication : how social initiatives enhance a brand's social perception and catalyze pro-environmental and purchase intentions
Surira, Mukul Dev
;
Zakkariya K.A
;
Sajid, Muhammed
- In:
Asia Pacific journal of marketing and logistics
36
(
2024
)
3
,
pp. 678-696
Persistent link: https://www.econbiz.de/10014486769
Saved in:
8
Business cycle effects on consumer behavior : a conceptual framework and research agenda
Hampson, Daniel P.
;
Xie, Yi
;
Li, Weiyi
;
Kou, Sining
; …
- In:
Psychology & marketing
41
(
2024
)
2
,
pp. 379-393
Persistent link: https://www.econbiz.de/10014467578
Saved in:
9
Consumer guilt proneness scale : assessing individual differences in responses to transgressive consumption situations
Martins, Carla C.
;
Silva, Susana C.
;
Radomska, Joanna
; …
- In:
Psychology & marketing
41
(
2024
)
4
,
pp. 838-859
Persistent link: https://www.econbiz.de/10014519042
Saved in:
10
Consumers' response to CSR statement type in social crowding
Liu, Xiaoping
;
Wang, Shiyu
;
Liang, Yingqian
- In:
Asia Pacific journal of marketing and logistics
36
(
2024
)
3
,
pp. 565-580
Persistent link: https://www.econbiz.de/10014486761
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