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~isPartOf:"Asia Pacific journal of marketing and logistics"
~isPartOf:"Harvard-Business-Manager : das Wissen der Besten"
~isPartOf:"International journal of research in marketing : IJRM ; official journal of the European Marketing Academy"
~person:"Imrie, Brian C."
~subject:"Marketingmanagement"
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Asia Pacific journal of marketing and logistics
Harvard-Business-Manager : das Wissen der Besten
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
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Consumer tribes : membership, consumption and building loyalty
Mitchell, Cleo
;
Imrie, Brian C.
- In:
Asia Pacific journal of marketing and logistics
23
(
2011
)
1
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pp. 39-56
Persistent link: https://www.econbiz.de/10008905962
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